Marketing - Teaching
Our division teaches the following modules:Undergraduate
Advertising & Marketing CommunicationBusiness Ethics
Consumer Behaviour
Global Business from Adam Smith to the Digital Age: the international economy since 1760
Introduction to Marketing A
Introduction to Marketing B
Managing and Marketing Tourism
Managing the Marketing Mix
Managing Tourism and the Environment: Conflict or Consensus?
Marketing and Society
Marketing Services
Marketing Strategy
Tourism futures: the challenge of sustainability
MBA
Contemporary Themes in MarketingContemporary Themes in Marketing
Managing the Global Firm
Marketing
Marketing
MA/MSc
Advanced Quantitative Research MethodsBusiness Ethics
Consumer Behaviour
Destination Management
Developing Management Research
Essentials of International Marketing
Heritage and Cultural Tourism
International Marketing
Introduction to Japanese for International Business
Introduction to Mandarin for International Business
Introduction to Research Design and Data Analysis
Introduction to Research Methods
Introduction to Spanish for International Business
Managing Organisations and People for Tourism
Managing Tourism and Sustainability
Managing Tourism and Sustainability
Marketing for Entrepreneurial Firms
Marketing Management
Marketing Practice
Marketing Theory
New Product/Service Development and Management
Overseas Project
Product Market Strategies
Research Methods and Processes
Service Quality in Travel and Tourism
Sustainable Tourism
Tourism and Travel Marketing
Tourism Management
Tourism Marketing and Communication
Understanding the Business Environment
Understanding the Tourism Consumer