Sally McKechnie
BA (Strathclyde), MBA (Strathclyde), MPhil (Strathclyde)Associate Professor in Marketing
E-mail: Sally.McKechnie@nottingham.ac.ukTel: +44 (0) 115 9515491
Welcome to my Nottingham University Business School web pages. Please select from the menu for more information on my research and teaching activities.
Research Interests
Consumer Behaviour; Marketing communications; Customer satisfaction; Customer confusion; Consumption; Policy issues in marketing.
Administrative Roles
MSc Admissions Tutor (Marketing)
Students' Complaints Officer