Rui Song

BEng in Communications Engineering (Zhejiang University of Technology) MSc in Telecommunications (UCL) MRes in Management (University of Nottingham)


Room: B26 SB
Tel: +44 (0) 115 8467751
Email: lixrs31@nottingham.ac.uk

Current Status: Registered
Year of Registration: 2011
Expected Completion Date: /09/2014

Primary Funding Source:
International Student Scholarship

Research Topic:
Developing a Model for Exploiting Radical Innovations in Telecommunications Market

Research Details:
With the rapid developing speed in the global telecommunications sector, radical innovations can play a significant role for the telecommunications firms. The aim of my research is to developing a model for the large telecommunications firms to exploit their radial innovations in the market. Different from other previous researchers, this new model would stand in the position of market directors; emphasize the external factors of market uncertainties, government power in the market, different market environments in different regions or countries, and the internal factors of the supporting environment within the firms; and be formed in a loop structure to enable continuous improvement. Additionally, this model could be generalised to further research questions in other industry areas.

Research Supervisor/s: Simon Mosey

Division: Management