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Cricket research at Nottingham and World Twenty20

Thriving and successful T20 cricket is a force for change

A recent study by Professor David Paton from Nottingham University Business School and the University of Sheffield suggested that cricket supporters want closely contested matches from one-day cricket.

In The Times, chief cricket correspondent Mike Atherton writes that the remarkable success of the World Twenty20 with its closely-fought games and compressed format appears to endorse the findings of the study. T20 cricket will encourage new audiences, spread the game to new countries, and offer greater opportunities to players.

Read the full article in The Times published on April 5 2016.

Read about Professor Paton's study into what supporters want from one-day cricket.

 

Posted on Wednesday 6th April 2016

 

 

 

Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

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