Nottingham University Business School
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Research Methods

Please note that the following information may be subject to change.

Module Convenor:  Sara Turner

Module Content:
Part I: Introduction Qualitative Analysis. This part of the module will be concerned with the collection and analysis of qualitative data; Part II: Introduction Quantitative Analysis; Survey design and measurement, Introduction to statistics; hypothesis testing, t-tests, ANOVA, Regression Analysis and Factor Analysis.

Module Aims:
To instil familiarity with and understanding of key techniques of quantitative and qualitative analysis. To improve accessibility of research material such as journal articles. To provide basic skills in support of both other modules taught on the MSc Programme and dissertation research involving quantitative and qualitative analysis

Module Assessment:
1.5 Hour Examination (50%); Individual Coursework (3,000 words) (50%)

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Nottingham University Business School

Jubilee Campus

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