Nottingham University Business School
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International Business

Please note that the following information may be subject to change.

Programme: Undergraduate

Module Code: N13213

Semester: Spring

Convenor: Jeong-Yang Park

Credits & Level: 10 Credits, Level 3

Pre-requisites: None.

Co-requisites: None.

Target Students: CANNOT be taken if taken/taking N12208 International Firms.

Delivery: 11 ninety-minute lectures and 2 sixty minute tutorials

Assessment: One 3,000 word indivual essay (100%)

Summary of Content Topic covered include:
Environment; Theory of multinational enterprises; Entry strategies; International leadership; Operating in international markets

Aims To introduce students to key international business concepts

Key Words: Environment; Theory of multinational enterprises; Entry strategies; International leadership; Operating in international markets

Learning Objectives & Outcomes Knowledge and understanding
This module develops a knowledge and understanding of:
  • The dynamic and changing nature of business and the consideration of the future of organisations within the global business environment, including the management of risk
  • The development, access and operation of markets for resources, goods and services
  • Leadership, management and development of people including the implications of the legal context
  • Leadership, management and development of organisations including the implications of the legal context
  • The development of appropriate policies and strategies within a changing environment to meet stakeholder interests
  • The need for individuals and organisations to manage responsibly and sustainably and behave ethically in relation to social, cultural, economic and environmental issues
  • The design, development of organisations, including cross-cultural issues, change, diversity and values
Intellectual skills
This module develops:
  • The ability to analyse facts and circumstances to determine the cause of a problem and identifying and selecting appropriate solutions
  • Conceptual and critical thinking, analysis, synthesis and evaluation
Professional practical skills
This module develops:
  • Self-analysis and awareness/sensitivity to diversity in terms of people and cultures. This includes a continuing appetitie for development.
Transferable (key) skills
This module develops:
  • Communication and listening including the ability to produce clear, structured business communications in a variety of media
  • Self-management and a readiness to accept responsibility and flexibility, to be resilient, self-starting and appropriately assertive, to plan, organise and manage time
  • Articulating and effectively explaining information



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Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

telephone: +44 (0) 115 846 6602
fax: +44 (0) 115 846 6667
email: business-enquiries@nottingham.ac.uk