The following list of hardcopy references is provided as a starting point for those interested in learning more about the business implications of today's broad and ongoing social, cultural and technological developments in the area of cyber business. Users are in addition encouraged to consult the Cyber Business Centre's links page, and in particular our own books, briefing papers and other publications, which are NOT included in the lists below.

Happy reading!


BOOKS

• Benedikt, M. (ed), 1991 Cyberspace: First Steps, Cambridge, MA: MIT Press. (The classic collected work that really got the cyber agenda rolling nearly a decade ago).
  
  
• Bickerton , P, Bickerton, M. and Simpson-Holley, K. 1998 CyberStrategy: Business Strategy for Extranets, Intranets and the Internet, London: Butterworth-Heinmann. (A good introductory book to the practical business possibilities of the Internet, intranets and extranets).
  
  
• Brook, J. and Boal, I.A. (eds) 1995 Resisting the Virtual Life: The Culture and Politics of Information, San Francisco: City Lights. (An interesting collection of articles/chapters on some of the broader social/cultural and business implications of the on-line revolution).



• Dohney-Farina, S. 1996 The Wired Neighbourhood, New Haven: Yale University Press. (A nicely written, largely anti-Wired-Age tome).



• Gates, B. with Myhrvold, N. and Rinearson, P. 1995 The Road Ahead, New York: Penguin. (The first Gatesian tome, now updated. Brings some of "Microsoft's thinking" into public focus).



• Hagel III, J. & Armstrong A.G., 1997 Net Gain: Expanding Markets through Virtual Communities. Boston, MA: Harvard Business School Press. (Fantastically one-sided book on the economics and opportunities of the on-line revolution).



• Leary, T. 1994 Chaos & Cyberculture. Berkeley, CA: Ronin. (The wierd, the wonderful and the scary from somebody who was all three).



• Makimoto, T. & Manners, D. 1997 Digital Nomad. Chichester: John Wiley & Sons. (Good easy-reader with lots of background on techno-horizons).



• Mazlish, B. 1993 The Fourth Discontinuity: The Co-Evolution of Humans and Machines, New Haven: Yale University Press. (Superb intellectual work for the serious analyst of the new technological age.)



• Mulgan, G. 1997 Connexity: How to Live in a Connected World. London: Chatto & Windus. (Some liked this thought-text from the Demos think-tank guru. Some didn't. We largely did).



• Negroponte, N. 1995 Being Digital. London: Hodder & Stoughton. (Total classic by the guru of MIT. If you want to understand why the digital revolution is really important and different, read this).



• Rheingold, H. 1994 The Virtual Community, London: Secker & Warburg. (The classic that brought us the term "virtual community".)



• Rushkoff, D. 1997 Children of Chaos>*[Surviving the End of the World as We Know It] . London: HarperCollins. (Highly readable book on technocultural revolution and evolution by our favourite writer of the genre).



• Rushkoff, D. 1994 Cyberia: Life in the Trenches of Hyperspace. London: HarperCollins. (Another classic Rushkoffian text. Lovely).



• Sherman, B. and Judkins, P. 1993 Glimpses of Heaven, Visions of Hell: Virtual Reality and its Implications, London: Cornet. (Great read from those days when few of us had figured out that spending eight hours a day in a VR helmet would have its downside . . .)



• Slouka, M. 1996 War of the Worlds: Cyberspace and the High-tech Assault on Reality, London: Abacus. (Ultra-powerful anti-Wired-Age tome. Small is beautiful).



• Stock, G. 1993 Metaman: Humans, Machines and the Birth of a Global Super-organism. London: Bantam Press. (One of the most incredible and inspiring books you are ever likely to read).



• Stone, R.A. 1995 The War of Desire and Technology at the Close of the Mechanical Age, Cambridge, MA: MIT Press. (Techno-poetic concerns for the road ahead . . . )



• Tapscott, D. 1995 The Digital Economy: Promise and Peril in the Age of Networked Intelligence. New York: McGraw-Hill. (Little better on the new economics and realities of the Network Economy has really been said since).



• Toffler, A. 1980 The Third Wave. London: Collins. (Oh look, it was all written down with slightly different words 20 years ago . . . ).



• Tulgan, B. 1996 Managing Generation X: How to Bring Out the Best in Young Talent, Oxford: Capstone. (OK, so on the surface nothing at all to do with e-commerce and digital business. But then so much of importance in the e-World doesn't at first appear to be so . . . ).

HARDCOPY JOURNAL REFERENCES

• Apgar, M. 1998 "The Alternative Workplace: Changing Where and How People Work", Harvard Business Review, Vol.76, No.3. (May-June).
  
  
• Carr, N.G. 2000 "Hypermediation: Commerce as Clickstream", Harvard Business Review, Vol.78, No.1. (January-February).
  
  
• Day, G. S. & Schoemaker, P. J. H. 2000 "Avoiding the Pitfalls of Emerging Technologies", California Management Review, Vol.42, No.2, (Winter), pp.8-33.
  
  
• Evans, P. & Wurster, T.S. 1999 "Getting Real About Virtual Commerce", Harvard Business Review, Vol.77, No.6 (November-December).
  
  
• Gulati, R. & Garino, J. 2000 "Get the Right Mix of Bricks & Clicks’, Harvard Business Review, Vol.78, No.3, (May-June), pp.107-114.
  
  
• Hoffman , D. L. & Novak , T. P. 2000 "How to Acquire Customers on the Web’, Harvard Business Review, Vol.78, No.3, (May-June), pp.179-183.
  
  
• Kaplan, S. & Sawhney, M. 2000 "E-hubs: The New B2B Marketplaces", Harvard Business Review, Vol.78, No.3, (May-June), pp.97-100.
  
  
• Luftman, J. & Brier, T. 1999 "Achieving and Sustaining Business-IT Alignment", California Management Review, Vol.42, No.1, (Fall), pp.109-122.
  
  
• Maruca, R. F. 2000 "The Electronic Negotiator", Harvard Business Review, Vol.78, No.1, (January-February), pp.16-17.
  
  
• McWilliam, G. 2000 "Building Stronger Brands through Online Communities", Sloan Management Review, Vol.41, No.3, (Spring), pp.43-54.
  
  
• Ovans, A. 1999 "Is Your Web Site Socially Savvy?", Harvard Business Review, Vol.77, No.3, (May-June), pp.20-21.
  
  
• Prahalad, C. K. & Ramaswany, V. 2000 "Co-opting Customer Competence", Harvard Business Review, Vol.78, No.1, (January-February), pp.79-87.
  
  
• Reichheld, F.F. & Schefter, P. 2000 "E-Loyalty Secret Weapon on the Web", Harvard Business Review, Vol.78, No.4, (July-August).
  
  
• Rosen, K.T. & Howard, A. L. 2000 "E-Retail: Gold Rush or Fool’s Gold?", California Management Review, Vol.42, No.3, (Spring), pp.72-100.
  
  
• Warner, M., Roth, D. Schonfield, E. & Gunther, M. 1999 "10 Companies That Get It", [electronic commerce] Fortune, Vol.140, No. 9 (November 8th).
  
  
• Werbach, K. 2000 "Syndication: The Emerging Model for Business in the Internet Era", Harvard Business Review, Vol.78, No.3, (May-June), pp.84-93.
  
  
• Yoffie, D. B. & Cusumano, M. A. 1999 "Building a Company on Internet Time: Lessons From Netscape", California Management Review, Vol.41, No.3, (Spring), pp.8-28.
  
  
• Yoffie, D. B. & Cusumano, M. A. 1999 "Judo Strategy: The Competitive Dynamics of Internet Time", Harvard Business Review, Vol.77, No.1, (January-February), pp.70-81.