Analyse consumer behaviour for specific markets: Learners guide
Learners guide. Welcome to Analyse consumer behaviour for specific markets, BSBMKG402A. This unit can be taken towards several Business Services qualifications. It is one of the units in the Certificate IV in Business (Marketing) qualification. The unit will help you to analyse consumer behaviour. By understanding consumer behaviour you should be able to target your marketing to specific markets and specific needs. After studying this unit you should be able to compare the importance of various
Analyse consumer behaviour for specific markets: Learners resource
Learners Resource. Welcome to Analyse consumer behaviour for specific markets, BSBMKG402A. This unit can be taken towards several Business Services qualifications. It is one of the units in the Certificate IV in Business (Marketing) qualification. The unit will help you to analyse consumer behaviour. By understanding consumer behaviour you should be able to target your marketing to specific markets and specific needs. After studying this unit you should be able to compare the importance of vari
Consumer gas installations
This learning object covers the planning, sizing and the documentation of the lay out of consumer gas installations. It covers preparation for the planning, identification and confirmation of gas installation specifications and requirements, and the planning of the system layout and work finalisation processes, including records and documentation.
Co-ordinate Marketing Activities
The key elements addressed in this competency are: Plan
marketing and promotional activities, Co-ordinate participation in trade and consumer
shows, Co-ordinate in house promotions, Co-ordinate familiarisations, Undertake a
general public relations role, Develop special products to meet customer needs and
Review and report on promotional activities
Consumer law
This is a module framework. It can be viewed online or downloaded as a zip file. As taught in Autumn Semester 2009/10 This module looks at the role of the law in regulating business in the interests of consumers. Suitable for: Second and final year undergraduates Professor P.R Cartwright, School of Law Peter Cartwright has been Professor of Consumer Protection Law at the University of Nottingham since 2004. He previously worked at the University of Wales, Aberystwyth, where he obtained his Ph.D.
Doing the right thing : corporate social responsibility in a global marketplace
Globalisation, mass consumer awareness and public accountability are all factors in persuading companies to adopt ethical policies. As companies become more accountable not only for their own actions but for those within their supply chain, they have to adapt to ensure success within the context of the global society they operate in. Professor Jeremy Moon (Professor of Corporate Social Responsibility at the University of Nottingham Business School and Director of the International Centre for Cor
STS.038 Energy and Environment in American History: 1705-2005 (MIT)
A survey of how America has become the world's largest consumer of energy. Explores American history from the perspective of energy and its relationship to politics, diplomacy, the economy, science and technology, labor, culture, and the environment. Topics include muscle and water power in early America, coal and the Industrial Revolution, electrification, energy consumption in the home, oil and U.S. foreign policy, automobiles and suburbanization, nuclear power, OPEC and the 70's energy crisis
17.906 Reading Seminar in Social Science: The Geopolitics and Geoeconomics of Global Energy (MIT)
This course focuses on strategic and political implications of ongoing trends in global energy markets, particularly markets for crude oil and natural gas. The course examines the world's major oil and natural gas producing regions: the Middle East, the Caspian Region, Russia, Venezuela, and the North Sea. Producer-consumer relationships are considered for China, India, Japan, and the United States. United States foreign policy implications, especially with respect to China, are discussed.
"A Sweepstakes Attracts Attention": Corporate Executives Defend Sweepstakes Promotions
In the 1960s, lottery-like contests designed to publicize products through sweepstakes competitions spread rapidly. In the 19th century, every state banned lotteries--defined as competitions in which chances to win prizes were sold÷to protect citizens. In 1868, Congress prohibited the distribution of lottery materials through the mail. The mid-20th century sweepstakes, however, did not require contestants to purchase tickets or products to win prizes and were thus considered legal. In 1966, the
Serious Questions of Fairness, Ethics, and Legality: Congress Investigates Sweepstakes Promotions
In the 1960s, lottery-like contests designed to publicize products through sweepstakes competitions spread rapidly. In the 19th century, every state banned lotteries--defined as competitions in which chances to win prizes were sold--to protect citizens. In 1868, Congress prohibited the distribution of lottery materials through the mail. The mid-20th century sweepstakes, however, did not require contestants to purchase tickets or products to win prizes and were thus considered legal. In 1966, the
Hypoxia Zone: Modeling Stratified Waters
Sampling of aquatic microorganisms reveals a surprising feature of many open water systems - stratification.
Students can model the effects of reducing nutrient loads to surface waters on microbial populations and oxygen levels within the Mississippi River basin and Gulf of Mexico Hypoxia Zone.
Planktonic and benthic microbes occupy distinct zones in stratified water columns. Explore how the benthic consumer populations respond to environmental cues such as changes in sunlight, wind effects, o
NIST in Your House
This site illustrates the impact that the National Institute of Standards and Technology has on daily life. Visitors can read about the standards that help ensure the safety and suitability of construction materials, packaging, consumer electronics, home appliances, timing, cooling and heating equipment, and health products.
Statistics in Psychosocial Research: Measurement
Presents quantitative approaches to measurement in the psychological and social sciences. Topics include the principles of psychometrics, including reliability and validity; the statistical basis for latent variable analysis, including exploratory and confirmatory factor analysis and latent class analysis; and item response theory. Draws examples from the social sciences, including stress and distress, social class and socioeconomic status, personality; consumer satisfaction, functional impairme
Financial writer Gretchen Morgenson, GOP stalwart Vic Gold, lori Wallach on trade and Bill Moyers on
With U.S. mortgages entering foreclosure at a record pace, the crisis has far reaching implications, from the financial markets to the financial health of ordinary Americans. For the latest, Bill Moyers interviews assistant business and financial editor at The New York Times Gretchen Morgenson, who has been covering the story. Also on the program: lori Wallach, Director of Public Citizen's Global Trade Watch, on the secret trade deal negotiated by leaders of the Democratic Party and its implic
Changes to Financial Regulations: Proposals
An interview with Morningstar markets editor Jeremy Glaser who gives his opinion about changes to consumer protection provisions in proposed laws. This is for advanced students and opens the door for some good debates.
Deflation Explained
This video explains how a decrease in the price of goods may adversely affect everyone in the economic chain. As people wait for the price of goods to fall (i.e., wait for the lowest prices), deflation may ultimately result due to lack of consumer purchasing. (2:46)
Douglas Dixon, Manifest Technology: The Joys and Ploys of Little Toys
Lunch 'n Learn presentation: Gadget nirvana -- or device hell? Doug Dixon explores this messy world of consumer electronics, looking at developing trends, new technologies, and colliding markets:
- Connected home: Purchased content is becoming less encumbered, with DRM-free MP3 downloads and managed transfers within the connected home. But do you really want TV on your PC, or PC features on your TV? And who will control the box that bridges the two worlds, the cable company or Apple TV?
- Digi
Adriana Popescu, Priscilla Treadwell: E-books - Princeton and Beyond
Lunch 'n Learn presentation: When e-books began to appear in the early 2000’s, there was speculation about the demise of the printed book. While that clearly did not come to pass, e-books did become a staple of the reference holdings of many libraries. Since then, both the library and consumer markets have matured, and despite all predictions and speculations, at Princeton University Library, print books and e-books have continued to co-exist quite nicely. Princeton University Press feels that
Adriana Popescu, Priscilla Treadwell: E-books - Princeton and Beyond PDF
Lunch 'n Learn presentation: When e-books began to appear in the early 2000’s, there was speculation about the demise of the printed book. While that clearly did not come to pass, e-books did become a staple of the reference holdings of many libraries. Since then, both the library and consumer markets have matured, and despite all predictions and speculations, at Princeton University Library, print books and e-books have continued to co-exist quite nicely. Princeton University Press feels that
Doug Dixon: Flash Forward - The Rise of Small Tech Gadgets - April 15, 2009
Lunch 'n Learn presentation: Doug Dixon (Manifest Technologies) presents the latest toys from the 2009 Consumer Electronics Show. Flash memory and solid state drives abound in thumb drives, video cameras, etc. Is the hard drive, as we know it, soon to be a thing of the past? For more information see http://blogs.princeton.edu/itsacademic/2009/04/flash_forward_the_rise_of_small_tech_gadgets.html.
