2.1 How the programme progresses

The programme takes the form of a visit to Glasgow. We talked to people and asked about their image(s) of Glasgow and whether these had changed – what was the ‘old’ image; what is the ‘new’; how has it changed; what will it be like in another ten years?

The five main participants have different experiences of Glasgow and these are represented in the images which they hold and aspects of the city's character which they highlight. The themes and ideas behind the programme are al
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1.3 Constructing a new image

The image ‘Glasgow's miles better’ was deliberately constructed by the City Council, avowedly to make Glaswegians feel better about Glasgow but in fact largely on behalf of business. But it begged a question – ‘miles better for whom?’ Certainly, the city centre was better for shoppers and visitors and the new roads were literally ‘miles better’ for motorists, but the spiralling problems of the housing schemes provided stark counter-images. In other words, as with all images, the
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2.3 Activity 1: Flora Macdonald

temp – ground stewardess – office manager – accountant

Figure 1.4
© Owen Logan ©
© Owen Logan

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4.2 Questions for review and discussion

Question 1

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3.5 Looking ahead: economic change and human well-being

There are different interpretations of the new economy and its impact on human well-being, on whether the changes sometimes labelled the ‘new economy’ are desirable or beneficial. It is time to review the benefits and costs of the new economy.

Question 3


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3.1 Introduction

As well as looking at the behaviour of firms and the industries and markets to which they belong, economists also engage in a different style of inquiry, thinking about what economic change means for the lives of the people involved. Once again there is a variety of interpretations and different ideas but this time they concern the desirability of economic change. What benefits does the ‘new economy’ bring and what costs, or negative effects, does it impose on people? In analysing these b
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2.4 Information and communication technologies

The new economy is much more than a shift from manufacturing to services and the increased integration of economies on a global scale. It is also strongly linked to the development of ICT, which has facilitated the development of new processes and products, especially ‘knowledge goods’ which are described below.

The internet has increased the ‘connectivity’ or interconnectedness between economies by making textual communication possible in real time as well as providing a new me
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2.1 Introduction

Reflecting upon the economic activities mentioned in ‘10 p.m. Friday evening’ suggests three possible ways of understanding what is actually happening to the economy, how it is changing. First, it is widely believed that we live in an increasingly globalised economy in the sense that economic activity in different countries is
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1 What is the ‘new economy’

10 p.m. Friday evening

Sunil, in India, has just received an email from Claire in Brighton, England, who runs a micro enterprise from her front room, clarifying details of some programming she has just subcontracted.

Tom is at a wine bar celebrating news of a £1 million investment of venture capital in his company.

Stephen has just begun the night shift in a call centre.

Joyce has just left her cleaning job, one of three jobs she currently holds. She is also a
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Learning outcomes

After studying this unit you should be able to:

  • appreciate different understandings of the new economy;

  • understand claims about the benefits and costs of the new economy.


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6 Conclusion

As you moved through the various techniques we can use to analyse media texts in Sections 2 to Section 4, you should have discovered how rich even the simplest text can be in its drawing on political, social and cultural meanings discernible by close attention. Textual analysis enables you to register and negotiate the polysemy of texts and to see how the preferred reading is not the only one available. The preferred reading may be given prominence, however, by anchoring or by the genre chose
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Acknowledgements

The content acknowledged below is Proprietary (see terms and conditions).This content is made available under a Creative Commons Attribution-NonCommercial-ShareAlike 2.0 Licence

This extract is taken from D315: Crime, order and social control, produced by the BBC on behalf of the Open University.

© 2007
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Acknowledgements

This chapter is taken from Living Political Ideas (eds) Geoff Andrews and Micheal Saward published in association with Edinburgh University Press (2005) as part of a series of books which forms part of the course DD203 Power, Dissent, Equality: Understanding Contemporary Politics.

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References

Anderson, B. (1983) Imagined Communities: Reflections on the Origin and Spread of Nationalism, London, Verso.
Archard, D. (1995) ‘Myths, lies and historical truth: a defence of nationalism’, Political Studies, vol.43, no. 3.
Baogang He (2002) ‘Referenda as a solution to the national-identity/boundary question: an empirical critique of the theoretical lite
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4 What is a ‘nation’?

Guibernau (1996, p. 47) has defined the nation as: ‘a human group conscious of forming a community, sharing a common culture, attached to a clearly demarcated territory, having a common past and a common project for the future and claiming the right to rule itself’. So awareness, territory, history and culture, language and religion all matter. However, it is rare in the real world to find a case of a nation with a clear-cut and homogenous character in terms of this list of possibilities.
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9 Activities

Activity 1 Life cycle earnings

The New Earnings Survey publish various labour market statistics including the following information.

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1.2 From private trouble to public issue: the emergence of negative equity

In the housing market, owner-occupiers have occasionally sold their property at a price below that which they paid for it. In the early 1990s, large numbers of property owners in the UK (and particularly in south-east England) found that the market value of their houses and flats had fallen below the original purchase price. A private trouble emerged as a public issue. It was named, and became the problem of ‘negative equity’. This was identified as a widespread problem rather than a matt
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Learning outcomes

After studying this unit you should be able to:

  • illustrate what is social about social science;

  • demonstrate how certain social constructions become dominant;

  • distinguish how labelling something can create expectations about behaviour and actions;

  • give examples of inequalities that result from particular social constructions.


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Digital communications
Optical-fibre communications became commercially viable in the 1970s and innovation continues today. This unit will illustrate how very high data rates can be transmitted over long distances through optical fibres. You will learn how these fibres are linked, examine the technology used and assess the future direction of this continually developing area of communication.Author(s): Creator not set

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Objectives for Section 5

After studying this section you should be able to do the following.

  • Recognise and use the terminology: binary operation, infix notation, quotient and remainder (associated with integer division).

  • Use the notation for various binary operations introduced in the text, in particular DIV and MOD on integers; and ∧ (and) and ∨ (or) on Boolean values.

  • Suggest appropriate signatures and preconditio
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