Introduction
The search for new medicinal products is one of the major driving forces behind the development and application of new synthetic methods. This unit focuses on a specific case study, which follows the development of a drug for the treatment of high blood pressure. It is a particularly good example of the application of organic chemistry in the pharmaceutical industry, and illustrates the scientific processes that are involved in the development of any new drug.
5 Next steps
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
4 Conclusion
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
3.2 Summary
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
3.1 Shining examples
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
2.2 Summary
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
2.1 The historical relationship between sport and the media
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
1.3 Summary
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
1.2 Sports media
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
1.1 They think it's all over
The media play a huge part in sport; we find out what’s happening, how our team is doing and it creates great sporting moments and sports celebrities and stars. This unit looks at the role played by the media in sport and how this has changed with the development of internet and satellite TV. Who calls the shots – athletes, teams or the media moguls? How do social scientists explain this relationship between sport and the media?
1.2 Preparing for the video clips Read the extract ‘I live by faith: the religions described’ by clicking the link below. A3: this extract is from Worlds of Faith, pp.24–48, by John Bowker, 1983, with the permission of BBC Worldwide Limited. 1.2 What’s in this unit? As you have probably realised from reading this far, there are also other aspects to the unit. We will have a look at these in a moment. This unit is divided into five sections including this introduction. Each section encourages you to see how learning can underpin personal change. Section 1 (this section) – Introduction. This section introduces the unit. It gives you an idea of how the unit is structured and what approaches to learning and change it takes. Section 2 – 5.13 The final Act 5.12 Interests 5.11 Promises 5.9 Ethical reasoning 5.7 The story so far 5.3 Ethics and ethos: ‘does mum know?’ 5.2 The characters 5.1 Introduction
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest
Although ethics is often viewed as an academic specialism or an add-on to training programmes in technology and science, it is in fact an area of the utmost relevance to professionals and, indeed, everyone. The unit draws upon examples taken from dialogues, plays and the media to discuss ethics and ethical issues within the context of Information and Computer Sciences. The unit explores the importance of language and the role of rhetoric in everyday ICS practice, providing a resource of interest













