2.1 How the programme progresses The programme takes the form of a visit to Glasgow. We talked to people and asked about their image(s) of Glasgow and whether these had changed – what was the ‘old’ image; what is the ‘new’; how has it changed; what will it be like in another ten years? The five main participants have different experiences of Glasgow and these are represented in the images which they hold and aspects of the city's character which they highlight. The themes and ideas behind the programme are al
1.3 Constructing a new image The image ‘Glasgow's miles better’ was deliberately constructed by the City Council, avowedly to make Glaswegians feel better about Glasgow but in fact largely on behalf of business. But it begged a question – ‘miles better for whom?’ Certainly, the city centre was better for shoppers and visitors and the new roads were literally ‘miles better’ for motorists, but the spiralling problems of the housing schemes provided stark counter-images. In other words, as with all images, the
2.3 Activity 1: Flora Macdonald temp – ground stewardess – office manager – accountant 3.1 Introduction As well as looking at the behaviour of firms and the industries and markets to which they belong, economists also engage in a different style of inquiry, thinking about what economic change means for the lives of the people involved. Once again there is a variety of interpretations and different ideas but this time they concern the desirability of economic change. What benefits does the ‘new economy’ bring and what costs, or negative effects, does it impose on people? In analysing these b 2.4 Information and communication technologies The new economy is much more than a shift from manufacturing to services and the increased integration of economies on a global scale. It is also strongly linked to the development of ICT, which has facilitated the development of new processes and products, especially ‘knowledge goods’ which are described below. The internet has increased the ‘connectivity’ or interconnectedness between economies by making textual communication possible in real time as well as providing a new me Learning outcomes After studying this unit you should be able to: appreciate different understandings of the new economy; understand claims about the benefits and costs of the new economy. 6 Conclusion As you moved through the various techniques we can use to analyse media texts in Sections 2 to Section 4, you should have discovered how rich even the simplest text can be in its drawing on political, social and cultural meanings discernible by close attention. Textual analysis enables you to register and negotiate the polysemy of texts and to see how the preferred reading is not the only one available. The preferred reading may be given prominence, however, by anchoring or by the genre chose Acknowledgements This chapter is taken from Living Political Ideas (eds) Geoff Andrews and Micheal Saward published in association with Edinburgh University Press (2005) as part of a series of books which forms part of the course DD203 Power, Dissent, Equality: Understanding Contemporary Politics. Except for third party materials and otherwise stated (see terms and conditions), this content is made available under a Author(s): 4 What is a ‘nation’? Guibernau (1996, p. 47) has defined the nation as: ‘a human group conscious of forming a community, sharing a common culture, attached to a clearly demarcated territory, having a common past and a common project for the future and claiming the right to rule itself’. So awareness, territory, history and culture, language and religion all matter. However, it is rare in the real world to find a case of a nation with a clear-cut and homogenous character in terms of this list of possibilities. Learning outcomes After studying this unit you should be able to: illustrate what is social about social science; demonstrate how certain social constructions become dominant; distinguish how labelling something can create expectations about behaviour and actions; give examples of inequalities that result from particular social constructions. Digital communications 2.1 Numbers The supermarket example discussed in Section 1 involves various forms of data that a computer may need to handle. Some of these, such as numbers and characters, are simple but fundamental. Other forms of data, such as sequences, involve more complicated structure. In this section, we will introduce sets, which are a variety of data collection that is different from sequences. But first we will look more carefully at numbers and characters. When developing software we need to dist 2.1 Introduction There are many types of system – not just ICT systems. For example, we all have a nervous system and, as you are studying T175, you are in a higher education system. Our homes have plumbing systems and electrical systems. 8.5 Reviewing Undoubtedly this is the most difficult phase to apply to revision and an exam or to the preparation and production of an end-of-course assessment. Most of us heave a huge sigh of relief when it is all over and then try to put it out of our minds during the weeks while we wait for the results. When these arrive, it is very difficult to think back to the exam itself or revisit the details of the end-of-course assessment. With very little feedback to help, learning how to learn from exams or the 4.9 When there's too much to do This can be a real problem in large conferences. If, for whatever reason, you join a conference later than the other participants, or are unable to be involved for a while, the prospect of joining in can be a bit daunting. There will be lots of messages you haven't read and you may feel that everyone else knows each other. The main thing to remember is that everyone will be pleased to ‘see’ you when you do join in, and will be helpful and supportive. Here are some strategies you can 3.3 Real time chat Online chat is a means of having a quick written conversation with one or more people who are online at the same time. Compared with email, there's less of a time lag in waiting for a response. Messages are likely to be more spontaneous, and it can be anarchic when several people reply at once. 2.3 Learning more Consider your main use for the PC, and check that you have the skills or knowledge you need. Although some students use spreadsheets and databases, the key skills for most students are: word processing study notes and assignments; searching for information on the web; using conferencing and email. If you feel you need to know more about using your computer there are a number of options open to you. 1.1 Ways in which computers can help you to study Courses use computers for a variety of different reasons. These are a few examples. To let you explore ideas and concepts in more depth, such as by using a multimedia CD-ROM or DVD with interactive exercises. To help you communicate with others on your course. Online conferences offer a way to contact other students and staff for information, discussion and mutual support. To allow you to analyse data, see pictures or 5.1.4 History There is no general dictionary or companion to the study of history as such. However, there are period and subject-specific companions and indexes, such as:
Jones, C. (1990) The Longman Companion to the French Revolution, London, Longman. Consult those appropriate to your course. 3.7.1 Technical considerations
Handwriting
Nowadays most people use a word processing package to write essays while some people may use a typewriter. However, if you don't have access to either of these you will need to hand-write your essay. Should this be the case, the ease of reading depends on the quality of your handwriting . It is only fair to your tutor to try to make your writing as legible as possible. This will take time and care. But when you have spent a long time putting an essay togeth

Optical-fibre communications became commercially viable in the 1970s and innovation continues today. This unit will illustrate how very high data rates can be transmitted over long distances through optical fibres. You will learn how these fibres are linked, examine the technology used and assess the future direction of this continually developing area of communication.Author(s):
Activity 1 (exploratory)













