2 Asking someone for something: the core skill
Legacy fundraising, big-gift seeking are all part of the professional fundraiser's role. This unit will help you to gain the skills necessary to persuade individuals to become donors. How do you change people's ideas about methods of giving, moving them from casual street donations to regular direct debit giving?
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Introduction

This unit, which contains material from the current Open University second level Politics course DD203 Power, Equality and Dissent, is pitched at the intermediate level. It should take you about 8 hours to study if you attempt the recommended exercises and make summary notes of its key points. Doing so will allow you to practise the crucial academic skill of summary and précis – extracting the gist of an argument – which will be of particular help if you go on to study in rel
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Licensed under a Creative Commons Attribution - NonCommercial-ShareAlike 2.0 Licence - see http://creativecommons.org/licenses/by-nc-sa/2.0/uk/ - Original copyright The Open University

References

Ashworth, P. (2003) ‘An approach to phenomenological psychology: the contingencies of the lifeworld’, Journal of Phenomenological Psychology, vol. 34, no. 2, pp. 145–56.
Bordo, S. (1993) Unbearable Weight: Feminism, Western Culture and the Body, Berkeley, CA, University of California Press.
Burkitt, I. (1999) Bodies of Thought: Embodiment, Identit
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Licensed under a Creative Commons Attribution - NonCommercial-ShareAlike 2.0 Licence - see http://creativecommons.org/licenses/by-nc-sa/2.0/uk/ - Original copyright The Open University

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