PDC '10: Student Apps for Windows Phone 7

This year at the PDC we took advantage of the large amount of students creating apps for the new Windows Phone 7. In this clip I sat down with 5 students from across the globe to learn about how they spent their time at the PDC and what apps that had each created. Good stuff!


Author(s): Laura Foy

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Gastric Lavage Procedure Animation
This resource can be used to illustrate the gastric lavage procedure Gastric lavage is the standard method of obtaining specimens for Tuberculosis TB diagnosis in young children. It is generally carried out only in infants and children below the age of two years In older children specimens for TB microscopy and culture are better obtained by sputum induction or voluntary coughing. There are two items included here Gastric lavage Presentation PPT presentation that illustrates and explains the pro
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Chekuri Kondamma Story

Chekuri Kondamma native of Vedurawada village Atchuthapuram mandal is a widow. She is bringing up her daughter’s children, as her daughter died unfortunately. She performed her Grand daughter’s marriage. Grand son who is uneducated is looking after the house hold affairs & cultivating 30 cents of land growing coconut trees & grazing a buffalo.
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Games Technologies for Learning
The Games Technologies for Learning report explores the ways in which games technologies can be used to enhance teaching and learning, and provides advice for schools and colleges wishing to introduce...
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Evaluating websites
What should you look at when you evaluate websites tips and tricks
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The China-Africa alliance
Africa is critically important to China’s global strategy, for a number of reasons: the continent’s geopolitical importance; its large, untapped market; and its abundance of natural resources. And as more Chinese companies feel the need to enter new markets and seek more resources, Africa will only see increased Chinese business and investment activity.
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Targetting Africa: The case for investment
Africa is so diverse, with its variety of countries and resources, that almost any type of business in the world could take advantage of the continent’s economic growth. That was the view of panellists at the INSEAD Leadership Summit 2008.

Simon Harford, West Africa head for private equity group Actis and INSEAD alumnus (‘94D) says “virtually any business that can talk to the consumer base of Africa is already growing at remarkable rates, 30 to 60 per cent year on year.”

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Shell CEO van der Veer: Carbon dioxide regulation necessary to make the markets work
If governments do not intervene, industries will meet the growing demands for energy in the cheapest way possible, and carbon dioxide (CO2) emissions will increase. That puts Jeroen van der Veer, CEO of Royal Dutch Shell plc, one of the world’s leading petroleum companies, in an odd position: a leading capitalist campaigning for more government regulation.
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The Middle Kingdom: Civilisation state or nation state?
China is a conundrum: past, present and possibly the future. Even as it is on course to overshadow the US as the next dominant economic superpower, author Martin Jacques argues that it will never become a Western-style society, but will likely remain highly distinctive.
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Poorly Made in China: a reality check
Despite being hailed as ‘the world’s workshop’, China’s reputation of being a reliable and responsible manufacturer is far from world-class. In his new book ‘Poorly Made in China’, intermediary and author Paul Midler exposes the pitfalls of manufacturing in China, debunking several myths in the process.
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A leap into languages
Some entrepreneurs are born into the role. Such was the case of Tom Adams who, at the age of 30, became CEO for a family business selling language-learning software.
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Lawrence Bailey - Market Research Valedictory Lecture - slides (as PDF)
A pdf of the slides used in Lawrence Bailey's guest lecture on Market Segmentation, Qualitative Research and Conversations Across the Garden Wall at Leeds Metropolitan University on 27 January 2011.
Author(s): Lawrence Bailey,Leeds Metropolitan University

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Message to Basel: Another way to avoid bank bailouts
The Basel committee on Banking Supervision is set to finalise new capital requirements for banks by the end of the year. They are also looking closer at so-called cocobonds, or contingent convertibles as an alternative to issuing equity to meet these requirements.
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Ericsson: Aiming to help reduce emissions while 'not shying' away from its own responsibilities
The telecoms sector isn't regarded as a major polluter, but that isn't stopping firms in that industry from doing what they can to help tackle climate change.

One such telecoms firm, Ericsson, took part in the European Business Summit held recently in Brussels -- a summit devoted this year to 'greening' the economy and reducing carbon emissions. One might wonder why a company that is neither a big polluter, nor present in the energy sector, would feel the need to participate in such a s

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The Merck Orchestra: using Mendelssohn to teach leadership
Ranging in size anywhere from 80 to 100 musicians, a symphony orchestra not only provides a magnificent sound, but an engaging illustration of how leadership works. As pharmaceutical company Merck has discovered, watching an orchestra rehearse is an invaluable lesson in corporate management.
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Taking leadership research global
The global dimension of leadership is becoming a key area of interest for leadership research, says Cristina Escallon, director of the INSEAD Leadership Initiative, speaking on the sidelines of the first INSEAD-Wharton Research Conference on Leadership.



Most leadership research around the world is based on US-centric models, be it US companies or American leaders. This is because the US is where most academic developments have taken place in this field over the last couple of

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Marketing in a downturn: time to push the panic button?
In a crisis, consumers generally start to rein in their spending and save more – just in case. But how should companies then market their goods and services in a downturn?

In a new working paper by INSEAD professors ‘Paddy’ V. Padmanabhan and Pushan Dutt called ‘When to push the panic button?’, the authors drill down on the impact of economic crises on consumer behaviour in different categories of products and services in developing, as well as developed countries.

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Tupperware: a party somewhere every two seconds
Say “Tupperware” to anyone over 40 and you conjure up visions of 1950s American housewives gathered together at someone’s home for a chance to test and buy airtight, plastic food containers. Passe, right? Wrong.


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The power of true strategy
What do Google and Napoleon Bonaparte have in common? According to author Robert Greene, both are -- or were -- great strategists of their time. And because of that, both wielded enormous power and control, which made them formidable forces to contend with.
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Concentric circles: Inside the world of Sir Martin Sorrell
“Our strategy is built on three pillars,” says communications guru Sir Martin Sorrell, CEO of the world’s largest communications services company, WPP. ‘New markets’, which means the shift to Asia and the South, the BRIC (Brazil, Russia, India and China) and Next-11 markets; ‘new media’, that’s digital in the sense of PC, mobile and video content; and ‘consumer insight,’ “because we’re very focused on how the consumer is changing, not just in a recessionary environment b
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