Nottingham University Business School
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Dr Christos Themistocleous

BA (hons) (The University of Nottingham), MSc (The University of Nottingham), PhD (The University of Nottingham)
Teaching Associate in Marketing

Division: Marketing
E-mail: Christos.Themistocleous@nottingham.ac.uk
Tel: +44 (0) 115 8466361
Location: C83 (North Building, Jubilee Campus)

In 2007 I began my undergraduate studies at the University of Nottingham acquiring the degree of BA in Finance Accounting and Management. During this period I had 2 summer internships with Deloitte ltd in 2008 and 2009.

With an interest in business strategy formulation, I began my Msc degree in Corporate Strategy and Governance at the University of Nottingham in 2010. Finishing my masters degree in 2011, I received a scholarship for a PhD project in collaboration with Experian plc, at the University of Nottingham, which focused on marketing, consumer psychology and behavior. Currently I hold the position of Teaching Associate for the Business School's Marketing Division.


Current Research Activities
My research interests focus on consumer psychology and more precisely the factors that influence consumers in disclosing private information to commercial organisations. From a methodological standpoint I have also undertaken research that sought to compare the effectiveness and consistency of different types of measurement scales in marketing research like the semantic differential and the interval-capturing scale.
 

Publications from 2005 to the present day

Conferences

Themistocleous, C; Pagiaslis, A; Smith, A;Wagner, C. 2017, "Exploring interval-valued scales: A comparison of scale attributes between interval-valued and semantic differential scales", in The 10th Annual Euromed Academy Of Business (EMAB) Conference: \"Global and national business theories and practice: bridging the past with the future, Rome.

Themistocleous, C; Pagiaslis, A; Smith, A;Wagner, C. 2017, "Scale Wars: An Exploration of 'Interval-Valued Scale' Attributes In Marketing Research", in 2017 Summer American Marketing Association Conference: \"Innovation and Sustainability in Marketing, San Francisco.

Themistocleous Christos, Wagner Christian, Smith Andrew, 2014, "The ethical dilemma of implicit vs explicit data collection: Examining the factors that influence the voluntary disclosure of information by consumers to commercial organizations", IEEE international conference on Ethics in Social.

Themistocleous Christos, Smith Andrew, Wagner Christian (2013), 2013, "Examining the factors that influence the voluntary disclosure of information by consumers to commercial organizations", SABE, IAREP, ICABEEP.

 

 

Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

telephone: +44 (0) 115 846 6602
fax: +44 (0) 115 846 6667
email: business-enquiries@nottingham.ac.uk