Careers and Employability Service
Services for current students

Online networking


You may already be using Facebook and Twitter to chat with your friends and organise your social life, but are you using it to develop your career? 

Many UK-based organisations use social media in their recruitment processes. They use social media to:

  • advertise graduate vacancies and internship positions
  • build relationships with potential employees 
  • vet potential applicants


  • The world's largest professionally focused social networking site. 
  • It's about career-related contacts and professional networking. 
  • Create an online profile showcasing your skills, experience and achievements.
  • Join groups to gain information and insights, and share opinions. 
  • Browse company pages to get an overview of the organisation.
  • Search for job opportunities.
  • For more tips, read our blog post Are you LinkedIn?.


  • 65% of companies use Facebook to gauge a potential candidate's suitability to the culture of the company. 
  • Delete or hide content from your Facebook page that may be deemed inappropriate by employers.
  • Keep up to date with employers' latest news and developments. 
  • Interact with employers by commenting and liking posts. If they are happy for you to do so, you can also send them a private message. 


  • Currently has 310 million monthly active users
  • You can follow people, companies, services and publications. 
  • Develop an awareness of the latest industry developments and news. 
  • Share your own thoughts and opinions.
  • Encourage potential employers to view career related content that you post by tweeting links to your profiles and contributions.

Expert advice on creating your LinkedIn profile and making contacts

LinkedIn: Your Professional Headline

Your professional headline is one of the first elements of your profile that LinkedIn users will see and so it's important to get it right.

Find out from Hannah Woolley, Employability Education Manager, how to create a headline to capture attention. 

LinkedIn: Your Summary

Are you using LinkedIn to make contacts and search for job vacancies? Then you'll need a strong personal summary.

Hannah Woolley, Employability Education Manager,  outlines the five steps to take to impress your audience.


LinkedIn: Invitations to Connect

Are you looking to make connections on LinkedIn? To ensure you get positive responses to your request, follow the three P's!

Hannah Woolley, Employability Education Manager, talks you through the three P's.


Careers and Employability Service

University of Nottingham
Portland Building, Level D
University Park
Nottingham, NG7 2RD

telephone: +44 (0) 115 951 3680
fax: +44 (0) 115 951 3679