A different class - the University on YouTube EDU

02 Oct 2009 12:09:00.000
PA 258/09

The University of Nottingham has become one of Europe's first universities to join Google's newly launched European video platform - YouTube EDU.
YouTube EDU is a unique service within YouTube, and gives users access to academically rich content, taking top quality education to the masses.
YouTube EDU has already proven a major success in the US with over a hundred institutions and hundreds of courses available.
The University of Nottingham's own channel has already attracted significant attention. Its initial collection of 79 videos, covering a wide range of subjects, has already clocked up close to 11,000 views.
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The University's videos include; an historic World War II archaeological dig at Wollaton Hall, a lesson from Monty Python co-founder Terry Jones, a trip to Antarctica for two students, reasons why you can’t do without an anatomy cookbook and a recreation of the moon landing amongst others.
Pro-Vice-Chancellor for Internationalisation, Professor Christine Ennew, said: “We have already shown and continue to show a commitment to being a truly global University, and we are delighted to be joining other top universities on YouTube EDU.
“YouTube EDU will perfectly complement our own open-learning programmes like U-Now. This gives our prospective students and staff the chance to enjoy a unique view on the excellent teaching and research that attracts the finest students and academics from within the UK and from around the world.”
YouTube EDU's Anna Paula de Hanika, said: “YouTube EDU is a global classroom where everyone — from those who want to see what university courses are like, to intellectually curious graduates — can watch and engage with a range of academic videos that have been uploaded by some of the world’s most prestigious universities.
“Our education destination is a direct response to our community’s interest in this type of content and we look forward to adding even more institutions.”
YouTube EDU boasts a number of improvements including the ability to search content by subject, to limit searches by language and a new look, including a carousel highlighting participating universities.
Christopher Pressler, Director of Research and Learning Resources at the University, said: “We are delighted to be involved in this project. We produce a wide range of engaging content across the University, highlighting our world class research and teaching.
“YouTube EDU allows us to further share it with the world, expanding our commitment to open learning and accessibility.”
Director of Teaching and Learning, Dr Wyn Morgan, said: “In addition to our other open learning projects, YouTube EDU provides a valuable glimpse into the excellent teaching and learning that goes on here. That’s good for the students and the staff, but also the number of people we can reach around the world who wouldn’t perhaps have access to The University of Nottingham.”
The University of Nottingham will be joined by other leading UK universities such as Cambridge, Edinburgh and Warwick, in addition to universities from continental Europe.
To watch the videos on YouTube EDU go towww.youtube.com/edu
The University’s main page can be found atwww.youtube.com/nottmuniversity
For help or more information emailandrew.burden@nottingham.ac.uk
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Notes to editors:

The University of Nottingham is ranked in the UK's Top 10 and the World's Top 100 universities by the Shanghai Jiao Tong (SJTU) andTimes Higher (THE) World University Rankings.

More than 90 per cent of research at The University of Nottingham is of international quality, according to RAE 2008, with almost 60 per cent of all research defined as ‘world-leading’ or ‘internationally excellent’.Research Fortnight analysis of RAE 2008 ranks the University 7th in the UK by research power. In 27 subject areas, the University features in the UK Top Ten, with 14 of those in the Top Five.

The University provides innovative and top quality teaching, undertakes world-changing research, and attracts talented staff and students from 150 nations. Described byThe Times as Britain's “only truly global university”, it has invested continuously in award-winning campuses in the United Kingdom, China and Malaysia. Twice since 2003 its research and teaching academics have won Nobel Prizes. The University has won the Queen's Award for Enterprise in both 2006 (International Trade) and 2007 (Innovation — School of Pharmacy), and was named ‘Entrepreneurial University of the Year’ at the Times Higher Education Awards 2008.

Nottingham was designated as a Science City in 2005 in recognition of its rich scientific heritage, industrial base and role as a leading research centre. Nottingham has since embarked on a wide range of business, property, knowledge transfer and educational initiatives (

www.science-city.co.uk) in order to build on its growing reputation as an international centre of scientific excellence. The University of Nottingham is a partner inNottingham: the Science City

Story credits

More information is available from, Dr Wyn Morgan, on +44 (0)115 951 5473 , wyn.morgan@nottingham.ac.uk
Andrew Burden

Andrew Burden - Digital Communications Manager

Email: andrew.burden@nottingham.ac.uk Phone: +44 (0)115 846 8313 Location: University Park

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