How do businesses stay competitive in fast-moving markets? Why do some firms dominate their industries while others fail? How do decisions on pricing, innovation, and strategy shape business success?
Our BSc Industrial Economics with Placement Year gives you a unique opportunity to explore how economics applies to real-world business challenges. You’ll learn how firms operate in competitive markets, how government policies shape business decisions, and how data can be used to drive innovation and strategy. Combining the rigour of an economics degree with practical insights into firms, markets, and competition, this course equips you with the skills and knowledge to understand and influence the decisions that shape today’s global economy.
By undertaking a placement year, you’ll apply what you’ve learned in a professional environment, gaining valuable experience, skills, and contacts to help launch your career. Established over 75 years ago, our Industrial Economics degree has a proven track record of producing influential leaders across industries.
Alongside your placement year, you can broaden your experience through optional study abroad opportunities at the university's campuses in China or Malaysia, or our partner universities. This course is also available as a standard three-year degree.