Making Digital Marketing Strategy Work
Three fundamental principles are at the core of successful digital marketing campaigns.
Author(s): Joerg Niessing, INSEAD Affiliate Professor of Mark

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References

Antidote (2005) www.antidote.org.uk [accessed 14 February 2008].
Ashley, J. (2005) ‘It is adults who have made teenagers’ lives a misery’, Guardian, 3 February, p. 24.
Barton, L. (2005) ‘S'alright … Being 15’, Guardian G2, 16 March, p. 2.
Beck, U. (1992) Risk Society: Towards a New Modernity, London, Sa
Author(s): The Open University

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“Baltimore Drowning: A Slavic Microhistory of Global Proportions"
mann poster This talk by Keith Brown of Brown University was the keynote address of "Rethinking Crossroads: Macedonia in Global Context." The conference assembled both young and established scholars whose social-scientifically and humanistically informed work speaks to the contemporary realities of the Republic of Macedonia as they continue to be reshaped by actors and p
Author(s): The Center for International Studies at the Univer

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Learning outcomes

On completion of this unit, you should be able to:

  • understand how to start SPSS;

  • define a variety of statistical variables;

  • enter basic data into SPSS;

  • carry out a statistical analysis that can test hypotheses.


Author(s): The Open University

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2.4 Bringing your learning together in reflective practice

Consolidating your learning

In this section you are going to bring together the knowledge and skills you have gained so far and consider what is meant by ‘reflective practice’. You have been introduced to different ways of understanding the role of a social worker and the lives of the people social workers work with. You should have started to recognise the different aspects of what it means
Author(s): The Open University

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Delirium: Prevent, Identify, Treat

The American Nurses Association and the American Delirium Society are teaming up to empower frontline nurses to prevent delirium.


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Solving Multi-Step Linear Equations w/ Combining Like Terms
This video from Khan Academy starts off with a black screen because the narrator uses it as a 'chalkboard'. This video is appropriate for high school students. Linear equations with multiple variable and constant terms.
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2.6 New media
www……..gov.uk You can now access government directly through the web. E-government in action. While studying this unit you look at the scope of e-government, the databases that are necessary, the use of biometrics in identification and verification of identity and assess the usability and accessibility of websites.
Author(s): The Open University

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Except for third party materials and otherwise stated (see http://www.open.ac.uk/conditions terms and conditions), this content is made available under a http://creativecommons.org/licenses/by-nc-sa/2

11.1 Introduction

A stand-alone computer needs two main components to manipulate data: a processor and a working memory.


Author(s): The Open University

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The Sleep Book by Dr. Seuss, Part 1 of 2
Narrated by Madeline Khan, this animated video of Dr. Seuss's illustrations does not show the words from the book.  Part 1 of 2  (8:53)
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Geraldine the Giraffe Learns All About the Trigraph /air/
Geraldine the Giraffe learns about the trigraph /air/. She learns to speak the sound correctly and finds things in the house that have the /air/ sound. She finds hair and chair. This is a great resource to introduce and/or review trigraphs in the elementary classroom. (02:06)
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Lecture 27 - 11/24/2010
Lecture 27
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Beijing 2008: The Games of the XXIX Olympiad

The Games of the XXIX Olympiad, from Beijing, China.  Video shows information about the activities leading up to the games and the games themselves.  Video includes interesting facts about the games and events, such as the starting ceremonies, how many athletes participated, and goals that were accomplished.  Video is set to music.  Video is good quality, however it stops often.  It is appropriate for any age.


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The week ahead: Pomp and circumstance in Beijing
China stages a grand military parade, elections take place in Guatemala amid a high-level corruption scandal and President Obama gives a speech on the future of the Arctic.
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Patchy the Pirate's Reading Strategy
This video features a pirate stating his strategy for reading comprehension: P-preview , I- identify, R- read, reread, remember, A- attack, T-tell why each answer is correct, E- examine each question. The pirate is speaking to third graders, but this strategy would be effective for other ages as well. ( 2:22)
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1.4.2 P is for Presentation

By presentation, we mean, the way in which the information is communicated. You might want to ask yourself:

  • Is the language clear and easy to understand?

  • Is the information clearly laid out so that it is easy to read?

  • Are the fonts large enough and clear?

  • Are the colours effective? (e.g. white or yellow on black can be difficult to read)

  • If there are graphics or photos, do they help the infor
    Author(s): The Open University

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Coûts et alignement (Vidéo)

Nous avons vu l'ébauche de notre algorithme d'alignement optimal en considérant la possibilité de calculer le coût optimal, ou score optimal, de ce dernier noeud. Et nous avons vu que le coût de ce dernier noeud, si les coûts de ces trois noeuds-là étaient connus comme étant optimaux, eh bien ...
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4.4 Activity 3: Working through a scenario

Activity 3

Four scenarios are presented below. Read through the four scenarios and choose one to answer the associated questions.

You will find your list from Activities 1 and 2 useful here. In a real situation, you would
Author(s): The Open University

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SEEDs Lecture - Pamela Hartigan
Dr Pamela Hartigan is a world leader on social enterprise and how highly unconventional entrepreneurs are solving some of the world's most pressing economic, social, and environmental problems. Presenting the inaugural SEEDS annual lecture, Pamela discusses how social enterprises can create communities, cities and countries as hubs for change. Drawing on her bestselling book The Power of Unreasonable People: How Entrepreneurs Create Markets that Change the World, Pamela provides a first-hand in
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2.5 Is the author dead?

When Roland Barthes (1915–80) wrote ‘The Death of the Author’ (first published 1968, reprinted in Barthes 1977), he did not mean that, like Wimsatt and Beardsley, the author had been, or should always have been, absent in the interpretation of art works. Instead his position is a historicised one: while once it might have been acceptable to refer to the author in the interpretation of an art work, now, in a post-modern world, it is not. Michel Foucault (1926–84) responded to Barthes (
Author(s): The Open University

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