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2.1 An introduction to khyal singing

I now want to move on to explore the first of two case studies of non-Western music-traditions: North Indian art music, also known as Hindustani music. (There are two major art music traditions in South Asia; the other is known as South Indian or Carnatic.) In this section I will take you through a performance of music from this tradition and consider some of the questions posed by Author(s): The Open University

Learning outcomes

By the end of this unit you should:

  • be able to discuss different perspectives on the creation of music, in particular, composition and improvisation;

  • have an understanding of the basic principles underlying North Indian art music;

  • have an understanding of the basic principles underlying Sundanese gamelan music.


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Introduction

This unit explores two important concepts relating to the creation of music, namely composition and improvisation. The concepts of composition and improvisation are closely linked, and the reason for looking at non-Western music is partly to demonstrate this truth – it should help to clarify these two concepts, and the relationship between them.

We couldn't hope to cover a representative sample of the world's musics in a single unit, and I have certainly not tried to do so here. What
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5 Conclusion

Knowledge technologies, as software systems, embody formal models of how the world works: for example, networks between people, what their roles are, how information should flow, rules about interdependences between variables, and how to index and categorise information. If well designed, such models relieve people of mundane activities, allowing them to focus on what they do best: communication, negotiation, creative problem solving: that is, the construction of new shared meaning. At their
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4.18.2 Information visualisation

We read increasingly of the problem of information overload. Earlier, we emphasised the importance of designing appropriate information representations to assist human interpretation in order to create actionable knowledge. Information visualisation is concerned explicitly with designing representations using intuitive visual metaphors and graphics to highlight the most important aspects of information structures and processes. Information visualisation is a rapidly emerg
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References

Aisbitt, S. (2004) ‘Why did(n't) the accountant cross the road?’ OUBS working paper, 04/04.
Bromwich, M. (1992) Financial Reporting, Information and Capital Markets, (in particular Chapter Two ‘The market provision of accounting information’) London, Pitman Publishing.
Burchell, S., Clubb, C. and Hopwood, A. (1985) ‘Accounting in its social context: towards
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1.2 Stewardship

The simplest form of financial reporting has been around, originally unregulated, for thousands of years. Ever since possessors of wealth appointed other people to manage their money, the agents have been reporting back on what they did with it in the form of the stewardship report. If you are familiar with the Bible, you may know a parable about a wealthy man who advances the same amount of money to three employees, and then asks them a year later to say what they did with it – verbal fina
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Acknowledgements

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Text

Boxes 4 and 5.2: Clegg, S et al., Managing Organisations: An Introduction to Th
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5.1 Decision making

Decision making is understood as management's main task. Usually, the model of decision making is described as a perfectly well-organised, rational and logical process. First, the problem is defined. Second, all the relevant information that leads to an optimal solution is collected. Third, reviewing the data, management (perhaps with the help of technocratic ‘experts’) develops several possible solutions. Fourth, evaluating the possible solutions carefully, management makes a decision re
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3.2 Institutions in flux

Although the implosion of the Soviet Union, after the dismantling of the Berlin Wall in 1989, has extended the flow of global capitalism, de Soto (2000) argues that the lack of capitalist institutions – and specifically legally enforceable rights to own property – has frustrated Western expectations about achieving increased prosperity through free-market economic development: ‘Ten years ago, few would have compared the former Soviet bloc nations to Latin America. But today they look as
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3.1.1 Global convergence?

The Nobel Laureate, Douglass North (1990, p. 46), has argued that progress, from a less to a more complex society, is characterised by a lengthy and uneven but unidirectional move from informal institutional rules of practice to formal constraints. Thus, informal sanctions, taboos, customs, traditions and codes of conduct are superseded by formal rules embodied in constitutions, laws and legally enforceable property rights, including intellectual property and copyrights. North argues that the
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2.5 Clusters

A striking contradiction of the internet revolution is that, although cyberspace allows firms to be located anywhere, they still seem to cluster together in global cities such as New York, London and Sydney (Castells, 2001). Four years after publishing a book proclaiming The Death of Distance, Frances Cairncross noted in the book's second edition that, ‘Economists, most of whom have long ignored or despised economic geography, are now taking a fresh interest in it’ and, after revie
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1.2 Aims

The aims of this unit are:

  • to explore the processes that link local practices to global contexts;

  • to identify key dimensions of globalisation and explore its implications for knowing how to ‘do things’ in a variety of contexts;

  • to compare approaches to managing and organising, based on universally applicable principles, with context-specific rationalities;

  • to illustrate how viable interpretations
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References

Brassington, F. and Pettitt, S. (2000) Principles of Marketing, 2nd edn, England, Pearson Education Limited.
Christopher, M., Payne, A. F. T. and Ballantyne, D. (1991) Relationship Marketing: Bringing quality, customer service and marketing together, Oxford, Butterworth Heinemann.
Curtis, J. (2000) ‘A clear view of CRM’, Marketing Direct, No. 50, pp.
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5.3 Wace Burgess: the importance of managing relationships

The case study below illustrates the importance of managing relationships. Read the case study, then answer the questions that follow it.

Case study: Wace Burgess

Background

Wace Burgess is a member of the Wace Group, a company in the pre-press
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5.2 An integrated perspective on relationship management: the six markets model

Christopher et al. (1991) developed a complementary model to Piercy's. Based on the idea of stakeholders, the ‘six market model’ of relationship management works equally well in either a commercial or non-profit setting. I have combined the Piercy and Christopher et al. models in the following table to illustrate some of the critical issues in the key relationships that organisations need to address.


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4.4 Marks and Spencer: a case study

The following case study examines a company coming to terms with market orientation.

Case study 1 M&S goes online to reverse crisis

Marks & Spencer is the latest UK retailer to turn to the web to revive its fortunes.

In the week that the company announced a halving in its pre-tax p
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4.3.1 Product leadership

Its practitioners concentrate on offering products that push performance boundaries. Their proposition to customers is an offer of the best product, period. Moreover, product leaders don't build their positions with just one innovation; they continue to innovate year after year, product cycle after product cycle.

(Treacy and Wiersema, 1996)

For product leaders, competition is not about pric
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2.2 Marketing as a job title

The term ‘marketing’ became common in the UK during the 1960s. During that time it was quite common for businesses to rename their sales departments marketing departments. Communications and sales managers became marketing managers. Stephen King called this ‘thrust marketing’ (King, 1985). Although the functional name changed, managers typically still placed an emphasis on selling what the organisation made or the services it offered, cutting costs and manipulating prices, rather than
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Acknowledgements

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Grateful acknowledgement is made to the following sources for permission to reproduce material in this product:

Box 1 Reprint
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