11.1 he four pleasures In consumerist societies, buying, using and displaying products has come to represent a certain type of pleasure. This pleasure principle has to be acknowledged in new product development and design. The designer Kenneth Grange has said that a guiding design principle for him is that a product should be ‘a pleasure to use’. The pleasures of using a product are derived from the perceived benefits it offers to the user. Can we be more explicit in planning product benefits that are ple
Acknowledgements This unit was prepared for TeachandLearn.net by John Morgan.
John works at Bristol University where he teaches on the geography PGCE course. Before that he taught geography in schools and colleges. He is the co-author of Essential AS Geography (2000) Nelson Thornes and Teaching to Learn Geography (forthcoming) RoutledgeFalmer.
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Vluchtelingen : Themabundel Deze bundel maakte ik rond het thema vluchtelingen. Ik ging aan de slag met materialen die ik hier vond en eigen interpretaties.
1 Physics and the physical world Studying physics will change you as a person. At least it should. In studying physics you will encounter some of the deepest and most far-reaching concepts that have ever entered human consciousness. Knowledge gathered over many centuries, that has been subjected to continuous scientific scrutiny, will be presented, along with its applications. Fact will follow fact, useful theory will succeed useful theory. Amidst this rich mix of information, newcomers to physics might not always appreciate
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1.3 Attending to sounds From the earlier sections, you will appreciate that the auditory system is able to separate different, superimposed sounds on the basis of their different source directions. This makes it possible to attend to any one sound without confusion, and we have the sensation of moving our ‘listening attention’ to focus on the desired sound. For example, as I write this I can listen to the quiet hum of the computer in front of me, or swing my attention to the bird song outside the window to my ri
1.2 Defining parenthood As a starting point, we need to distinguish parenthood from parenting. Parenthood is more about the role, social status and meanings associated with being a parent, of bringing children into the world and having children to look after. Parenting, on the other hand, is associated with the activities of looking after children and raising them to adulthood. Parenting can be undertaken by a range of people: a man, a woman, a relative or an unrelated carer. It implies a sustained
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7.5 Becoming an institutional entrepreneur While acting in ways that are seen to be legitimate is important for both individuals and organisations, social institutions are not immutable. Some people and organisations seem to have a talent for changing the rules of the game. Some writers have referred to this as being an institutional entrepreneur. At the organisational level examples might include organisations such as Microsoft or Sun Microsystems working actively to establish industry standards which favour them. At the
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2.3 Summary Mind–body dualism has been a pervasive problem since the seventeenth century. One consequence of this dualism is the way in which bodies have been treated in psychology. They have generally either been ignored or reduced to biology. However, our bodies are much more than simply biology; at the very least, they are the interface between the individual and the social world or, more radically, they are inherently social objects. There is growing recognition of the interaction between our bodie
4.1 Knowledge about context and author After you had read the poem a few times, you no doubt pieced together that the ‘I’ of line 5 in the first verse, the speaker, is rowing in a boat at night. We probably realise that with the word ‘prow’. By the end of the first verse the boat is beached in a cove. The journey continues over the beach and fields to a farm (by foot, presumably, since we hear about no other means of transport). There the traveller meets someone. It appears that they exchange signals – the tap on the pan
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