Introduction In this unit, we emphasise the strategic importance of marketing communication, rather than seeing it as merely a tactical process of promoting the other elements of the marketing mix. Brands exist in the minds of customers not only through their experience of a product or service, but also because of the long-term effects of communication. Traditional marketing models fail to capture the complexity of contemporary consumer behaviour. Simple cause and effect can no longer be relied upon
Acknowledgements Except for third party materials and otherwise stated (see terms and conditions), this content is made available under a Creative Commons Attribution-NonCommercial-ShareAlike 2.0 Licence All other materials included in this unit are derived from content originated at the Open University.
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Multiple Sclerosis - Cranial Nerves Exam - Trigeminal (CN V) Sub-exam - Patient 21
This is a 52-year-old white male with a history of bilateral optic neuritis presenting in his twenties who now reports polyextremity sensory motor disturbance. He also has diabetes. The patient reports bilateral upper and right lower extremity sensory and motor disturbance with a band-like sensation about his torso for the past 1-2 months.
Introduction ‘Environment’ is one of the more popular words in the management lexicon, most generally understood to be referring to ‘something outside’. But common usage today often interprets the Environment (with or without the capital ‘E’) as referring to the planetary ecosystem. On that basis the Environment includes such things as global warming, the state of the ozone layer, deforestation and the means of energy generation. Organisations need to coexist with their environm
Acknowledgements Except for third party materials and otherwise stated (see terms and conditions), this content is made available under a Creative Commons Attribution-NonCommercial-ShareAlike 2.0 Licence Esthr: www.flickr.com/photos/edyson/274977240/
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Eindtoets bewerkingen voor het vijfde leerjaar Eindtoets bewerkingen voor het vijfde leerjaar waarbij leerlingen volgende oefeningen moeten oplossen:
Architecture
Are there beautiful and ugly buildings? Can you make buildings of curved glass? Should the green heart at the centre of the Randstad be built up or not? If you choose to study Architecture at Delft, then you are someone who is prepared to consider difficult questions. Difficult questions relating to form, constructions, technology and combinations. Architecture at TU Delft is both a creative and a technical subject. It is more than architecture in the narrow sense: the field ranges from the tech
Acknowledgements The unit has been adapted for OpenLearn by The Open University Business School from The Open University course B713 Fundamentals of Senior Management. Except for third party materials and otherwise stated (see terms and conditions), this content is made available under a Creative Commons Attribution-NonCommercial-Sh
1.3 Parallel and perpendicular lines
Attempts to answer problems in areas as diverse as science, technology and economics involve solving simultaneous linear equations. In this unit we look at some of the equations that represent points, lines and planes in mathematics. We explore concepts such as Euclidean space, vectors, dot products and conics.
Using your calculator
This unit explores reasons for studying mathematics, practical applications of mathematical ideas and aims to help you to recognise mathematics when you come across it. It introduces the you to the graphics calculator, and takes you through a series of exercises from the Calculator Book, Tapping into Mathematics With the TI-83 Graphics Calculator. The unit ends by asking you to reflect on the process of studying mathematics. In order to complete this unit you will need to have obtained a Texas I
A mathematical muse
This unit explores reasons for studying mathematics, practical applications of mathematical ideas and aims to help you to recognise mathematics when you come across it. It introduces the you to the graphics calculator, and takes you through a series of exercises from the Calculator Book, Tapping into Mathematics With the TI-83 Graphics Calculator. The unit ends by asking you to reflect on the process of studying mathematics. In order to complete this unit you will need to have obtained a Texas I
Computer Science
Students are going to understand the structure of computer we use in our everyday life and study the relation between logic circuit, C Language and software.
Image Processing
The importance of computer-based image processing is growing more and more as digital cameras proliferate and use of the World Wide Web expands. Also, many people use image processing computer software such as Photoshop.
In this course, we will consider basic elements of computer-based image processing and aim to understand their principles. Through understanding the construction of functions implemented in commercial image processing software, we will work to learn practical basic knowledge so
Introduction The aim of Managing Projects through People is to demonstrate the importance of managing people for the success of a project, to identify groups and individuals whose appropriate involvement in a project is important for its success, and to consider ways in which their contribution might be maximised. This material is from our archive and is an adapted extract from Fundamentals of Senior Management (B713) which is no longer taught by The Open University. If you want to study form
Twitter For Educators
Twitter for educators provides good logic on why educators should use Twitter and how it can help them form a community, share resources, and meet people worldwide. This is a great resource to enhance technology instruction in the classroom and is an effective tool for school to home communication. (7:51)
Bryan Kolb, 2014 Concordia honorary doctorate
Bryan Kolb is a native of Calgary and is Professor in the Department Neuroscience at the University of Lethbridge, where he has been since 1976.
He is a graduate of the University of Calgary (MSc), Pennsylvania State University (PhD), and did postdoctoral work at the University of Western Ontario and the Montreal Neurological Institute. His recent work has focused on the development of the prefrontal cortex, how neurons of the cerebral cortex change in response to various developmental factors (
GS-02: ワークスペース
このビデオでは、作業を妨げることなく切り替えながら、効率的に編集を進めることが出来る、Photoshopのワークスペースについて学びます。
Next best content: campaigns go personal at Guinness
Aly Richards, Chief Experience Officer at idioplatform explains the work they are doing around creating customer insight from a social conversation perspective in order to identify content that is relevant to both the customer and the Guinness brand in order to extend the conversation. Part of the Cranfield Customer Management Forum Guest Speaker Series: http://bit.ly/9UuSf9
First Year Strategy - Darden School of Business
Professor Michael Lenox uses examples from his First Year Strategy course to explain how Darden integrates topics of sustainability throughout its curriculum.
Intermediate Italian: La famiglia
In this unit, which is aimed at people who already speak some Italian, you will find out about Italy and Italian, and about the other languages spoken in Italy. You will also hear Italians speaking about family life in Italy and practise the possessives mio, tuo suo, etc. as well as talking about important family events using the past tenses.
