Business School Alumni

 

Business Leaders Series - Jeetendr Sehdev

Location
Exchange Building, Jubilee Campus, LT1, Nottingham NG8 1BB
Date(s)
Friday 25th October 2019 (16:30-18:00)
Contact

Sophia Taylor

External Relations Manager

Nottingham University Business School

S.Taylor@nottingham.ac.uk

Programme

  • 4.00pm arrival
  • 4.30pm talk starts, followed by questions and answers
  • 5.30pm networking reception and buffet

All are welcome but places are limited so advance booking is required.

Registration URL
https://www.nottingham.ac.uk/business/about/community/businessleadersseriesform2.aspx
Description
BusinessLeadersChairOne

Business Leaders Series

Please join us for the next Business Leaders Series event with special guest

Jeetendr Sehdev
Bestselling author and celebrity branding expert

Speaking on

S.E.L.F.I.E: Authentic Leadership In a Celebrity Fuelled World

Described by Variety as “the best in the business” and Harper’s Bazaar as “the most relevant voice of the social media era,” Jeetendr Sehdev is the world’s leading celebrity expert, a New York Times bestselling author and a Financial Times columnist.

A trailblazer in pop culture insights, he has become one of the most prominent figures in celebrity news and a sought-after advisor to top international companies.

Originally from Bristol, Jeetendr graduated from Oxford University before completing an MBA at Harvard Business School. He began his career in advertising at Ogilvy & Mather in New York City where he built some of the world’s most iconic brands.

Jeetendr's insight on celebrities, brands and the power of Youtube stars continue to make global headlines and has gained him influencer status on social media. He is a familiar face on shows like Access Hollywood and CNN Tonight and he regularly writes opinion pieces for The Guardian and Forbes.

Jeetendr’s bestselling first book, The Kim Kardashian Principle: Why Shameless Sells and How to Do it Right, was released by St. Martin’s Press in 2017.

Jeetendr’s new branding rules have been identified as the inspiration behind one of the most talked about advertising campaigns in recent years: Nike's campaign with Colin Kaepernick.

Jeetendr also works with the United Nations to help raise awareness and promote efforts to combat modern slavery.

Find out more about Jeetendr Sehdev

 

 

 

Alumni Relations

The Portland Building
University Park Campus
Nottingham NG7 2RD

telephone: +44 (0) 115 82 32408
e-mail: alumni-enquiries@nottingham.ac.uk