How do you ‘do’ strategy in the face of the Covid-19 pandemic? Or is strategy just 'a nice to have' given the scale and pace of change we’re currently experiencing?
In this webinar, Dr Jeannie Holstein explores how you can make better strategic decisions even in the midst of such a crisis.
In an interactive session, Jeannie will share practical tips, grounded in theory and current research, starting from the reassuring premise that strategy is simply a means to make (some) sense out of complexity and flux, to set direction of the firm to and achieve alignment within it, to capture value.
Moreover, the crisis provides an opportunity to open up and enliven how you do strategy. To get the most out of the webinar, participants need to be prepared to find, tell and develop the strategy story that can help make sense of the current crisis and navigate the firm’s future into the ‘new’ normal.
About the speaker
Dr Jeannie Holstein is Assistant Professor in Strategic and Public Sector Management at Nottingham University Business School. Her research activities focus on strategy from a discursive and narrative perspective, especially in complex contexts.
Jeannie has recently begun working on a research stream around 'Open Strategy' and participation. She received her PhD from Nottingham University Business School in 2015, where she also completed her MBA and holds a BA (Hons) Modern History from Oxford University. She has presented papers at many international conferences and has published in Strategic Organization and a chapter on participation in strategy in the recent Cambridge University Press Handbook on Open Strategy.
Prior to starting her academic career, Jeannie worked in a number of strategic roles, latterly within Higher Education in a consultancy and an employed capacity, and formerly in the ceramics industry, including running the UK subsidiary of a leading European fine china brand. Between 2010 and 2015 she was a mentor on the Growth 100 programme, here at NUBS, an executive education programme for 100 SMEs, sponsored by Nottingham City Council and ERDF.
Who should attend?
Suitable for those working in leadership roles, managing people and processes through the current pandemic and beyond. It will also provide useful insight for HR, L&D and talent management professionals with responsibility for developing management capabilities within their organisation.
To register for this webinar please fill out the online form