Journal Articles
Gallan, A.; McColl-Kennedy, J.; Barakshina, T.; Figueiredo, B.; Go Jefferies, J.; Gollnhofer, J.; Hibbert, S.; Luca, N.; Roy, S.; Spanjol, J.; Winklhofer, H. (2019), "Transforming community well-being through patients' lived experiences", Journal of Business Research, forthcoming 2019.
Essamri, A.; McKechnie, S.; Winklhofer, H. (2018), "Co-creating corporate brand identity with online brand communities: A managerial perspective", Journal of Business Research, Vol.96, pp. 366-375.
Temerak, M.S.; Winklhofer, H.; Hibbert, S.A. (2018), "Facilitating customer adherence to complex services through multi-interface interactions: the casse of a weight loss service", Journal of Business Research, Vol.88, pp. 265-276.
Chatzidakis, A.; Hibbert, S.; Winklhofer, H. (2015), "Are Consumers? Reasons for and against Charitable Giving Distinct?", European Journal of Marketing, Vol.50 (1/2), pp. 125-144.
Mohd-Any, A.; Winklhofer, H.; Ennew, C. (2014), "Measuring users' value experience on a travel website (e-value): What value is co-created by the user?", Journal of Travel Research, Vol.17, pp. 1-15.
Vieira, A.; Winklhofer, H.; Ennew, C. (2014), "The effects of relationship marketing on share of business - a synthesis and comparison of models", Journal of Business-to-Business Marketing, forthcoming 2014.
Gregory-Smith, D.; Smith, A.; Winklhofer, H. (2013), "Emotions and dissonance in 'Ethical' consumption choices", Journal of Marketing Management, Vol.29 (11-12), pp. 1201-1223, DOI:10.1080/0267257X.2013.796320.
Hibbert, S.; Winklhofer, H.; Temerak, M. (2012), "Customers as resource integrators: towards a model of customer learning", Journal of Service Research, Vol.15 (3), pp. 247-261.
Songailiene, E.; Winklhofer, H.; McKechnie, S. (2011), "A Conceptualisation of Supplier-Perceived Value", European Journal of Marketing, Vol.45(3), pp.383-418.
Pressey, A.; Winklhofer, H.; Tzokas, N. (2009), "Purchasing practices in small-to-medium-sized enterprises: An examination of strategic purchasing adoption, supplier evaluation and supplier capabilities", Journal of Purchasing and Supply Management, Vol.15 (4), pp. 214-226.
Brodie, R.; Coviello, N.; Winklhofer, H. (2008), "Contemporary Marketing Practices Research Programme: A Review of the First Decade", Journal of Business and Industrial Marketing, Vol.23 (2), pp.84-94.
Vieira, A.; Winklhofer, H.; Ennew, C. (2008), "Relationship Quality: A literature review and research agenda", Journal of Customer Behaviour, Vol.7(4), pp. 269-291.
Brodie, R.; Winklhofer, H.; Coviello, N.; Johnston, W. (2007), "Assessing e-Marketing Adoption, the Role of IT and Firm Performance", Journal of Interactive Marketing (Previously J Direct Marketing), Vol.21 (1), pp. 2-21.
Pressey, A.; Tzokas, N.; Winklhofer, H. (2007), "Strategic Purchasing and the Evaluation of 'Problem' Key Supply Relationships: What do Key Suppliers Need to Know?", Journal of Business and Industrial Marketing, Vol.22 (5), pp. 282-294.
Winklhofer, H.; Palmer, R.; Brodie, R. (2007), "Researching the Service Dominant Logic - Normative Perspective Versus Practice", Australasian Marketing Journal, Vol.15 (1), pp. 79-86.
Coviello, N.; Winklhofer, H.; Hamilton, K. (2006), "Marketing Practices and Performance of Small Service Firms: An Examination in the Tourism Accommodation Sector", Journal of Service Research, Vol.9, pp. 38-58.
McKechnie, S.; Winklhofer, H.; Ennew, C. (2006), "Applying the Technology Acceptance Model to Online Retailing of Financial Services", International Journal of Retail and Distribution Management, Vol.34 (4/5), pp. 388-410.
Winklhofer, H.; Houghton, K.; Chesney, T. (2006), "An Investigation into the Factors that Determine Website Sophistication in UK SMA Exporters", Advances in International Marketing, Vol.17, pp. 1-31.
Winklhofer, H.; Pressey, A.; Tzokas, N. (2006), "A Cultural Perspective of Relationship Orientation: Using Organisational Culture to Support a Supply Relationship Orientation", Journal of Marketing Management, Vol.22 (1-2), pp. 169-194.
Pressey, A.; Tzokas, N.; Winklhofer, H. (2005), "Strategic Purchasing in Small- To Medium-Sized Enterprises: Revisiting the Forgotten Majority", Finanza Marketing E Produzione, Vol.23 (3), pp. 33-40.
Conferences
Essamri, A.; McKechnie, S.; Winklhofer, H. 2017, "Co-creating corporate brands on social media: exploring managerial practices", in Academy of Marketing 12th Global Brand Conference, Linnaeus University, Kalmar, Sweden, 26-28 April.
Bailey, A.; Winklhofer, H.; Hibbert, S. 2014, "Exploring Customer Learning Styles - The Case of DIY", Thessaloniki, Greece, AMA Servsig.
Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "Planning and Resource Integration in Consumer Learning Value Creation", at Naples Forum on Service, Ischia, Italy.
Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "The Role of Learning in Consumer Value Co-Creation Activities", at European Association for Consumer Research, Barcelona, Spain.
Gregory-Smith, D.; Smith, A.; Winklhofer, H. 2012, "Consuming ethically: The role of emotions,", at AMA Summer Educators' Conference, Chicago, USA.
Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Effect of Customer Education on Co-Creation Behaviour: A Multichannel Approach.", at Academy of Marketing Conference, University of Southampton.
Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Impact of Customer Education on Co-creation Behaviour.", at American Marketing Association Servsig International Service Research Conference, Hanken School of Economics, Helsinki..
Ene, D.; Smith, A.; Winklhofer, H. 2010, "Consumer Ethics and Emotions", in Macromarketing Conference, Laramie, Wyoming, USA.
Temerak, M.; Winklhofer, H.; Hibbert, S. 2010, "Managing Customer Participation Through Customer Education: A Research Agenda", in the American Marketing Association Summer Educators\' Conference, Boston, U.S.A..
Asaf, M.; Winklhofer, H.; Ennew, C. 2009, "A conceptualisation of customer participation and customer perceived value in an Internet self-service technology environment", at Academy of Marketing Conference, Leeds Metropolitan University, July.
Ene, D.; Smith, A.; Winklhofer, H. 2009, "Self-Conscious Emotions & Ethical Consumer Choice", at Joint International Association for Research in Economic Psychology/Society for the Advancement of Behavioural Economics Conference, Halifax, Canada.
Temerak, M.; Hibbert, S.; Winklhofer, H. 2009, "Managing Customer Participation Through Customer Education", at EIASM Workshop on Service Dominant Logic.
Temerak, M.; Winklhofer, H.; Hibbert, S. 2009, "Bridging the Gap Between Customer Education and Customer Co-creation, Customer Citizenship Behaviours", at Academy of Marketing Conference, Leeds Metropolitan University.
Mattison Thomson, F.; Smith, A.; Winklhofer, H. 2008, "Organisational Facilitation of Consumer Privacies Intrusion", at Academy of Marketing Conference, Aberdeen. UK.
Vieira, A.; Ennew, C.; Winklhofer, H. 2008, "Relationship Quality: A Review and Research Agenda", at Academy of Marketing Conference, University of Aberdeen, July.
Armstrong, C.; Fellenz, M.; Brady, M.; Winklhofer, H. 2006, "Are Marketers Prepared for the Implementation of Radio Frequency Identification (RFID)?", in the proceedings of the Australian and New Zealand Marketing Academy (ANZMAC) Conference, Brisbane, Australia.
Brodie, R.; Winklhofer, H.; Coviello, N.; Johnston, W. 2006, "Has e-Marketing Come of Age? An Examination its Adoption and its Influence on Firm Performance", in the proceedings of the European Marketing Academy Conference, Athens, Greece.
Winklhofer, H.; Pressey, A.; Tzokas, N. 2006, "What Key Supplier Competencies are Viewed as Most Important to SMEs? Evidence from the UK", in the proceedings of the European Marketing Academy Conference, Athens, Greece.
Pressey, A.; Tzokas, N.; Winklhofer, H. 2005, "Strategic Purchasing in Small- to Medium-Sized Enterprises: Evidence from the UK", in the proceedings of the European Marketing Academy Conference, Milan, Italy.
Pressey, A.; Tzokas, N.; Winklhofer, H. 2005, "Key Supplier Evaluation and Strategic Purchasing: Evidence from the UK", in the proceedings of the Academy of Marketing Conference, Dublin Institute of Technology, July.
Wetzeis, M.; Wagner, R.; Winklhofer, H. 2005, "Measurement Equivalence in Cross-Cultural-Research: The Case of Formative Measurement Models", in the proceedings of the European Marketing Academy Conference, Milan, Italy.
|