Journal Articles
Gregory-Smith, D.; Smith, A.; Winklhofer, H. (2013), "Emotions and dissonance in 'Ethical' consumption choices", Journal of Marketing Management, Vol.29 (11-12), pp. 1201-1223, DOI:10.1080/0267257X.2013.796320.
Hibbert, S.; Winklhofer, H.; Temerak, M. (2012), "Customers as resource integrators: towards a model of customer learning", Journal of Service Research, Vol.15 (3), pp. 247-261.
Songailiene, E.; Winklhofer, H.; McKechnie, S. (2011), "A Conceptualisation of Supplier-Perceived Value", European Journal of Marketing, Vol.45(3), pp.383-418.
Pressey, A.; Winklhofer, H.; Tzokas, N. (2009), "Purchasing practices in small-to-medium-sized enterprises: An examination of strategic purchasing adoption, supplier evaluation and supplier capabilities", Journal of Purchasing and Supply Management, Vol.15 (4), pp. 214-226.
Brodie, R.; Coviello, N.; Winklhofer, H. (2008), "Contemporary Marketing Practices Research Programme: A Review of the First Decade", Journal of Business and Industrial Marketing, Vol.23 (2), pp.84-94.
Vieira, A.; Winklhofer, H.; Ennew, C. (2008), "Relationship Quality: A literature review and research agenda", Journal of Customer Behaviour, Vol.7(4), pp. 269-291.
Brodie, R.; Winklhofer, H.; Coviello, N.; Johnston, W. (2007), "Assessing e-Marketing Adoption, the Role of IT and Firm Performance", Journal of Interactive Marketing (Previously J Direct Marketing), Vol.21 (1), pp. 2-21.
Pressey, A.; Tzokas, N.; Winklhofer, H. (2007), "Strategic Purchasing and the Evaluation of 'Problem' Key Supply Relationships: What do Key Suppliers Need to Know?", Journal of Business and Industrial Marketing, Vol.22 (5), pp. 282-294.
Winklhofer, H.; Palmer, R.; Brodie, R. (2007), "Researching the Service Dominant Logic - Normative Perspective Versus Practice", Australasian Marketing Journal, Vol.15 (1), pp. 79-86.
Coviello, N.; Winklhofer, H.; Hamilton, K. (2006), "Marketing Practices and Performance of Small Service Firms: An Examination in the Tourism Accommodation Sector", Journal of Service Research, Vol.9, pp. 38-58.
McKechnie, S.; Winklhofer, H.; Ennew, C. (2006), "Applying the Technology Acceptance Model to Online Retailing of Financial Services", International Journal of Retail and Distribution Management, Vol.34 (4/5), pp. 388-410.
Winklhofer, H.; Houghton, K.; Chesney, T. (2006), "An Investigation into the Factors that Determine Website Sophistication in UK SMA Exporters", Advances in International Marketing, Vol.17, pp. 1-31.
Winklhofer, H.; Pressey, A.; Tzokas, N. (2006), "A Cultural Perspective of Relationship Orientation: Using Organisational Culture to Support a Supply Relationship Orientation", Journal of Marketing Management, Vol.22 (1-2), pp. 169-194.
Pressey, A.; Tzokas, N.; Winklhofer, H. (2005), "Strategic Purchasing in Small- To Medium-Sized Enterprises: Revisiting the Forgotten Majority", Finanza Marketing E Produzione, Vol.23 (3), pp. 33-40.
Houghton, K.A.; Winklhofer, H. (2004), "The Effect of Website and E-Commerce Adoption on the Relationship between SMEs and their Export Intermediaries", International Small Business Journal, Vol.22 (4), pp.369-385.
Diamantopoulos, A.; Winklhofer, H. (2003), "Export Sales Forecasting: Technique Utilisation and Impact on Forecast Accuracy", Journal of Business Research, Vol.56 (1), pp.45 - 54.
Fildes, R.; Bretschneider, S.; Collopy, F.; Lawrence, M.; Stewart, D.; Winklhofer, H.; Mentzer, J.T.; Moon, M.A. (2003), "Researching Sales Forecasting Practice; Commentaries and Authors' Response on "Conducting a Sales Forecasting Audit"", International Journal of Forecasting, Vol.19 (1), pp.27-42, by Mentzer, J T, Moon, M A and Smith C D.
Winklhofer, H.; Diamantopoulos, A. (2003), "A Model of Export Sales Forecasting Behaviour and Performance: Development and Testing", International Journal of Forecasting, Vol.19 (2), pp.271-286.
Black, N.J.; Lockett, A.; Ennew, C.; Winklhofer, H.; McKechnie, S. (2002), "Modelling Consumer Choice of Distribution Channels: An Illustration from Financial Services", International Journal of Bank Marketing, Vol.19 (4), pp.161-173.
Winklhofer, H.; Diamantopoulos, A. (2002), "A Comparison of Export Sales Forecasting Practices Among UK Firms", Industrial Marketing Management, Vol.31 (6), pp.479-490.
Winklhofer, H.; Diamantopoulos, A. (2002), "Managerial Evaluation of Sales Forecasting Effectiveness: A MIMIC Modelling Approach", International Journal of Research in Marketing, Vol.19 (2), pp.151-166.
Black, N.J.; Lockett, A.; Winklhofer, H.; Ennew, C. (2001), "The Adoption of Internet Banking: A Qualitative Analysis", International Journal of Retail and Distribution Management, Vol.29 (8), pp.390-398.
Diamantopoulos, A.; Winklhofer, H. (2001), "Index Construction with Formative Indicators: An Alternative to Scale Development", Journal of Marketing Research, Vol.38 (2), pp.269-277.
Diamantopoulos, A.; Winklhofer, H. (1999), "The Impact of Firm and Export Characteristics on the Accuracy of Export Sales Forecasts: Evidence from UK Exporters", International Journal of Forecasting, Vol.15, pp.67-81.
Winklhofer, H.; Diamantopoulos, A. (1997), "Organisational Aspects of Export Sales Forecasting: An Empirical Investigation", Journal of Strategic Marketing, Vol.5 (3), pp.167-185.
Winklhofer, H.; Diamantopoulos, A. (1996), "First Insights into Export Sales Forecasting Practice: A Qualitative Study", International Marketing Review, Vol.13, 4, pp.52-81.
Winklhofer, H.; Diamantopoulos, A.; Witt, S.F. (1996), "Forecasting Practice: A Review of the Empirical Literature and an Agenda for Future Research", International Journal of Forecasting, Vol.12 (2), pp.193-221.
Chapters in Books
Diamantopoulos, A.; Winklhofer, H. (1997), "Determinants of Export Sales Forecast Performance: Some Preliminary Evidence from UK Exporters", in Europe in the Global Competition Problems-Markets-Strategies, Gabler, (U.A.), pp.299-322.
Diamantopoulos, A.; Winklhofer, H. (1996), "Differences in the Export Profiles Among Users of Export Marketing Research: Evidence from two European Countries", in Europe's Challenges, (3), pp.395-411.
Conferences
Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "Planning and Resource Integration in Consumer Learning Value Creation", at Naples Forum on Service, Ischia, Italy.
Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "The Role of Learning in Consumer Value Co-Creation Activities", at European Association for Consumer Research, Barcelona, Spain.
Gregory-Smith, D.; Smith, A.; Winklhofer, H. 2012, "Consuming ethically: The role of emotions,", at AMA Summer Educators' Conference, Chicago, USA.
Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Effect of Customer Education on Co-Creation Behaviour: A Multichannel Approach.", at Academy of Marketing Conference, University of Southampton.
Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Impact of Customer Education on Co-creation Behaviour.", at American Marketing Association Servsig International Service Research Conference, Hanken School of Economics, Helsinki..
Ene, D.; Smith, A.; Winklhofer, H. 2010, "Consumer Ethics and Emotions", in Macromarketing Conference, Laramie, Wyoming, USA.
Temerak, M.; Winklhofer, H.; Hibbert, S. 2010, "Managing Customer Participation Through Customer Education: A Research Agenda", in the American Marketing Association Summer Educators\' Conference, Boston, U.S.A..
Asaf, M.; Winklhofer, H.; Ennew, C. 2009, "A conceptualisation of customer participation and customer perceived value in an Internet self-service technology environment", at Academy of Marketing Conference, Leeds Metropolitan University, July.
Ene, D.; Smith, A.; Winklhofer, H. 2009, "Self-Conscious Emotions & Ethical Consumer Choice", at Joint International Association for Research in Economic Psychology/Society for the Advancement of Behavioural Economics Conference, Halifax, Canada.
Temerak, M.; Hibbert, S.; Winklhofer, H. 2009, "Managing Customer Participation Through Customer Education", at EIASM Workshop on Service Dominant Logic.
Temerak, M.; Winklhofer, H.; Hibbert, S. 2009, "Bridging the Gap Between Customer Education and Customer Co-creation, Customer Citizenship Behaviours", at Academy of Marketing Conference, Leeds Metropolitan University.
Mattison Thomson, F.; Smith, A.; Winklhofer, H. 2008, "Organisational Facilitation of Consumer Privacies Intrusion", at Academy of Marketing Conference, Aberdeen. UK.
Vieira, A.; Ennew, C.; Winklhofer, H. 2008, "Relationship Quality: A Review and Research Agenda", at Academy of Marketing Conference, University of Aberdeen, July.
Armstrong, C.; Fellenz, M.; Brady, M.; Winklhofer, H. 2006, "Are Marketers Prepared for the Implementation of Radio Frequency Identification (RFID)?", in the proceedings of the Australian and New Zealand Marketing Academy (ANZMAC) Conference, Brisbane, Australia.
Brodie, R.; Winklhofer, H.; Coviello, N.; Johnston, W. 2006, "Has e-Marketing Come of Age? An Examination its Adoption and its Influence on Firm Performance", in the proceedings of the European Marketing Academy Conference, Athens, Greece.
Winklhofer, H.; Pressey, A.; Tzokas, N. 2006, "What Key Supplier Competencies are Viewed as Most Important to SMEs? Evidence from the UK", in the proceedings of the European Marketing Academy Conference, Athens, Greece.
Pressey, A.; Tzokas, N.; Winklhofer, H. 2005, "Strategic Purchasing in Small- to Medium-Sized Enterprises: Evidence from the UK", in the proceedings of the European Marketing Academy Conference, Milan, Italy.
Pressey, A.; Tzokas, N.; Winklhofer, H. 2005, "Key Supplier Evaluation and Strategic Purchasing: Evidence from the UK", in the proceedings of the Academy of Marketing Conference, Dublin Institute of Technology, July.
Wetzeis, M.; Wagner, R.; Winklhofer, H. 2005, "Measurement Equivalence in Cross-Cultural-Research: The Case of Formative Measurement Models", in the proceedings of the European Marketing Academy Conference, Milan, Italy.
Brady, M.; Palmer, R.; Winklhofer, H. 2004, "Our Theories Their Practices: The Challenges of Contemporary Marketing Practice in the UK", in the proceedings of the UK Academy of Marketing Conference, Cheltenham, UK.
Vieria, A.; Ennew, C.; Winklhofer, H. 2004, "Relationship Quality in the Portuguese Hotel Industry: An Empirical Contribution", in the proceedings of the ATLAS Conference, Naples, Italy.
Winklhofer, H.; Brady, M.; Palmer, R. 2004, "Relationship Marketing Comes of Age: An In-Depth Analysis of Contemporary Marketing Practice within Business to Business Firms in the UK", in the proceedings of the Irish Academy of Management Conference, Dublin, Ireland.
Winklhofer, H.; Houghton, K. 2004, "A Typology of Websites: An Investigation of Exporting SMEs", in the proceedings of the 33rd EMAC Conference, Murcia, Spain.
Winklhofer, H.; McKechnie, S.; Ennew, C. 2004, "Why Consumers Buy Financial Services Over The Internet: An Adaptation Of The Technology Acceptance Model", in the proceedings of the 33rd EMAC Conference, Murcia, Spain.
Winklhofer, H.; Pressey, A.; Tzokas, N. 2004, "Business Culture Perspective of Supply Relationship Orientation and its Impact on Performance", in the proceedings of the 33rd EMAC Conference, Murcia, Spain.
Pressey, A.; Tzokas, N.; Winklhofer, H. 2003, "Supply Relationship Orientation: Evidence from the UK", in the proceedings of the ICRM Conference, Gloucestershire.
Winklhofer, H.; Ennew, C.; McKechnie, S. 2003, "Cognitive and Affective Influences on Channel Use for Information Search", in the proceedings of the 32nd European Academy of Marketing Conference, University of Strathclyde, Glasgow, CD-ROM only.
Winklhofer, H.; Houghton, K.; Howorth, C. 2003, "Horses for Courses: Website Sophistication of SME Exporters", in the proceedings of the Australian and New Zealand Marketing Academy Conference, December, Australia.
Houghton, K.A.; Winklhofer, H. 2002, "Internet Adoption and SME Export Channel Relationships: Development of a Conceptual Model", in the proceedings of the 31st EMAC Conference, Minho, Portugal, CD-ROM.
Houghton, K.A.; Winklhofer, H. 2002, "Internet Adoption in Exporting SMEs: Development of a Conceptual Model", in the proceedings of the AMA Winter Educators Conference, Austin, Texas, Vol. 13, pp. 504 - 505.
Houghton, K.A.; Winklhofer, H. 2001, "The Effect of Internet Adoption on Channel Relationships Between Industries and Exporting SMEs: A Conceptual Framework and an Agenda for Future Research", in the proceedings of the Workshop on Trust Within and Between Organisations, Vrije University, Amsterdam, November 2001.
Houghton, K.A.; Winklhofer, H.; Ennew, C. 2001, "Factors Affecting the Adoption of the Internet for Global Marketing in UK Exporting SMEs: Development of a Conceptual Model", in the proceedings of the 30th EMAC Conference, Bergen, Norway, CD-ROM.
Winklhofer, H.; Houghton, K.A. 2001, "From Website to E-Commerce: An SME Exporter Perspective", in the proceedings of the Business Intelligence and E-Marketing Workshop, IBM, Warwick, December 2001.
Black, N.; Lockett, A.; Ennew, C.; Winklhofer, H.; McKechnie, S. 2000, "Modelling Consumer Choice of Distribution Channels: An Illustration from Financial Services", at Academy of Marketing Conference, Derby University, UK.
Black, N.; Lockett, A.; Winklhofer, H.; Ennew, C. 2000, "The Adoption of Internet Financial Services: A Qualitative Study", at European Marketing Academy Conference.
Diamantopoulos, A.; Winklhofer, H.; Muir, A. 2000, "Export Market Segmentation Practice: A Framework for Empirical Research", at Proceedings Academy of Marketing Science Multicultural Marketing Conference, Hong Kong.
Diamantopoulos, A.; Winklhofer, H. 1999, "Index Construction with Formative Indicators: An Alternative to Scale Development", at Proceedings Winter Educators, Conference of the American Marketing Association, St Petersbury, USA.
Kortam, W.; Ennew, C.; Winklhofer, H. 1999, "Factors Influencing the Utilisation of Marketing Research Information", at 28th European Marketing Academy Conference.
Li, Y.; Winklhofer, H.; Ennew, C. 1999, "Implementation of Global Brand Strategy", at 28th European Marketing Academy Conference.
Winklhofer, H.; Diamantopoulos, A. 1999, "The Quality of Export Marketing Research Information: An Investigation of Key Antecedents", at Proceedings Annual Conference of the Academy of Marketing Science, Miami, USA.
Diamantopoulos, A.; Winklhofer, H. 1998, "A Conceptual Model of Export Sales Forecasting Practice and Performance: Development and Testing", at Proceedings of the European Leadership Academy Conference, Stockholm, Sweden.
Diamantopoulos, A.; Winklhofer, H. 1998, "Evaluating the Performance of the Forecasting Process: A Multi-dimensional Perspective", at Proceedings of the Annual Conference of the Academy of Marketing, Sheffield.
Lawrence, P.; Whittaker, J.; Winklhofer, H. 1998, "Germany: The Last Bastion", at Proceedings of the Annual South Dakota International Business Conference, Rapid City, SD, USA.
Winklhofer, H.; Diamantopoulos, A. 1998, "Managerial Evaluations of Sales Forecasting Effectiveness: A MIMIC Modelling Approach", at Proceedings of the British Academy of Management Annual Conference, Nottingham.
Diamantopoulos, A.; Winklhofer, H. 1997, "Developing Export Sales Forecasts: Does the Choice of Technique Matter?", at Proceedings of the Annual Conference of the Academy of Marketing (MEG), Manchester.
Winklhofer, H.; Diamantopoulos, A. 1997, "The Impact of Firm and Export Characteristics On the Accuracy of Export Sales Forecasts: An Empirical Study", at Proceedings of the European Marketing Academy Conference, Warwick.
Diamantopoulos, A.; Winklhofer, H. 1996, "Export Characteristics and their Influence on Export Sales Forecast Performance: Some Empirical Evidence", at Proceedings of the Marketing Education Group Conference, Strathclyde, UK (CD Rom Only).
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