Contact

• workRoom C4 Pope Building
  University Park
  Nottingham
  NG7 2RD
  UK
• work0115 748 4417
• Charlotte.Anscombe@nottingham.ac.uk
• http://www.linkedin.com/profile/view?id=60171861&authType=NAME_SEARCH&authToken=iTUw&locale=en_US&sr

Biography

My main areas of responsibility are:

• Reputation management and profile raising
• Strategic planning, monitoring and evaluation
• News-gathering (UoN Nottingham, Ningbo, Malaysia campuses)
• Editorial content production (press releases, blogs, award submissions, magazine features, etc)
• Channel management and engagement (website, social media, publications, intranet)
• Handling media enquiries (for print, online, broadcast news, features and documentaries)
• Staff training (engaging with the media, writing and pitching opinion pieces, broadcast interview skills, etc)

Expertise Summary

I am responsible for managing media relations activities for the faculties of Social Sciences and Arts at the University of Nottingham. This includes handling media calls, writing press releases, media briefings, managing interview and expert commentary requests and wider PR/stakeholder queries. I also assist academics with media training and planning of their media strategies. I have to proactively find PR opportunities within the faculties, whether this be via comment pieces relating to breaking news or upcoming research and I am skilled at turning complex papers into media-accessible copy. I pride myself on being able to build relationships internally and externally. A big part of my role is the generation/profile raising and in protecting the university's reputation via crisis communications and my goals are focused around increasing the amount of positive media coverage nationally and internationally.

Aside from my work within the faculties, I also oversee the press and media for various corporate departments within the university - including helping to promote the multi-million pound building programme taking place across the university.