Nottingham University Business School
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Professor Andrew Callaghan

BA (Coventry University), DipM (Chartered Institute of Marketing), MSc (Nottingham Trent University), Uk Trade & Industry Marketing Scholarship (Kellogg Business School, North Western University, USA), PhD (Nottingham University)
Professor of Practice in Strategy and Digital Transformation

Department: Strategy and International Business
Tel: +44 (0) 115 8232491
Location: B46 (South Building, Jubilee Campus)

Andrew has 30 years' experience working with blue chip companies, holding leadership positions in strategy and business development.  His consultancy experience spans Digital 4.0, Cloud, Big Data, Analytics and Cyber. He helps business-leaders turnaround under-performing businesses and mentors teams to increase sales and deliver compelling strategies. Andrew divides his time as a Professor and as Managing Director of an advanced analytics SME.   He is an advisor to the Government Digital Policy and Strategy Unit, leads the Business School's Digital Transformation Programme, sits on the University Digital Strategy Committee and is a thought leader in customer experience measurement. 

Areas of Expertise
Ares of expertise are Strategy, Marketing, Business Development and Digital

Areas of interest are value creation and customer experience.


Nottingham University Business School

Jubilee Campus

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