Nottingham University Business School
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Dr Andrew Wild

BA (Nottingham), MA (Nottingham), PhD (Nottingham)
Associate Professor in Strategy

Division: Strategy and International Business
Tel: +44 (0) 115 8466605
Location: B09d (North Building, Jubilee Campus)

Andrew joined Nottingham University Business School in October 2008 as a Lecturer in Strategy. Prior to this, Andrew worked as a Turnaround Manager and Research Manager for a leading accounting and consulting firm. During this period he published in the world's leading practitioner journals in the corporate recovery field and undertook strategic consultancy projects for a variety of national and international organisations.

Following the completion of his Doctorate, Andrew has continued his research in the areas of turnaround and strategic change, whilst developing a strong interest in the business history field. Andrew is now an Associate Professor of Strategy and lectures on the undergraduate, MSc and Executive MBA programmes in the Business School.

Research Interests
Corporate turnaround; strategic change, business history; acquisitions; the resource-based view of the firm. Business failure; institutional change. Interested in supervising PhD students in the areas of corporate turnaround, public sector turnaround, business failure, institutional change.

Administrative Roles
Division Head (Strategy and International Business)
I am module convenor of the following modules:


Strategic Management (N14E08)


Corporate Strategy (N14215)

Details of all modules can be found on MyNottingham


Publications from 2005 to the present day

Journal Articles

Wild, A.; Lockett, A; Currie, G. (2019), "Position taking and field level change: Capability Brown and the changing British landscape", Human Relations, forthcoming 2019.

Wild, A.; Lockett, A. (2016), "Turnaround and failure: resource weaknesses and the rise and fall of Jarvis", Business History, Vol.58 (6), pp. 829-857, DOI: 10.1080/00076791.2015.1024229.

Lockett, A.; Wright, M.; Wild, A. (2015), "The Institutionalization of Third Stream Activities in U.K. Higher Education: The Role of Discourse and Metrics", British Journal of Management, Vol.26 (1), pp. 78-92.

Lockett, A.; Wild, A. (2014), "Bringing History (Back) Into The Resource-Based View.", Business History, Vol.56 (3), pp. 372-390.

Lockett, A.; Wild, A. (2013), "A Penrosean Theory Of Acquistive Growth.", Business History, Vol.55 (5-6), pp. 790-817, DOI:10.1080/00076791.2013.790370.

Lockett, A.; Wright, M.; Wild, A. (2013), "The Co-Evolution of Third Stream Activities in UK Higher Education", Business History, Vol.55 (2), pp.236-258.

Wild, A. (2013), "Capability Brown, the Aristocracy, and the Cultivation of the Eighteenth Century British Landscaping Industry", Enterprise and Society, Vol.14 (2), pp. 237-270.

Wild, A. (2010), "Learning the Wrong Lessons from History: Underestimating strategic change in business turnarounds", Business History, Vol.52 (4), pp.pp 617-650.

Courtman, T.; Wild, A. (2008), "Managing to avoid failure: Avoiding Common Traps That Lead to Distress", The Journal of Corporate Renewal, Vol.21(3).

Wild, A. (2008), "What can turnaround practitioners really learn from private equity", Global Turnaround, 97.

Wild, A.; Courtman, T. (2008), "A Turnaround Leader's Guide to Poaching from Private Equity", Dow Jones Bankruptcy Review, pp.10, Published 6.8.08.


Holstein, J. C. A., Wild, A. 2017, "The role of industrial policy in firm level strategy - a comparative study in the European ceramics industry", in British Academy of Management 31st Annual Conference. Reconnecting management research with disciplines: Shaping research in social sciences.Warwick Business School. 5th-7th September., forthcoming 2017.



Nottingham University Business School

Jubilee Campus

telephone: +44 (0) 115 846 6602
fax: +44 (0) 115 846 6667