Nottingham University Business School
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Dr Bin Wu

BSc (Hanzhong Normal University), M.A (Xian Jiaotong University), PhD (Hull University)
Senior Research Fellow

Department: Haydn Green Institute for Innovation and Entrepreneurship
Centre/Institute: CRG
Tel: +44 (0) 115 8232118
Location: B30a (South Building, Jubilee Campus)

Dr. Bin Wu is Senior Research Fellow in Haydn Green Institute for Innovation and Entrepreneurship, Nottingham University Business School. With a background of multi-disciplinary education (Physics, Philosophy of Science, Human Geography), he has developed a research profile focusing on rural innovation and sustainable development in the Global South, which covers a range of themes from grassroots innovation and entrepreneurship; inclusive innovation and development, local and indigenous knowledge, social capital to internal and international migration, interdisciplinary and stakeholder-engaged methodology. He has had substantial experience in stakeholder engagement projects at different levels (from local, national to international) and in different sectors (agriculture & rural, international shipping, civil society, ethnic community, international students), resulting in successful design or delivery of external funded projects by various sources (e.g. ILO/IOM, EU, UK and Italy government, UKRI, Newton Fund, FCDO, local councils). He has published over 30 peer reviewed articles, 3 monographs, and 5 edited volumes. He has also serviced as guest editor for many special issues of international journals (e.g. Business and Society, Journal of Rural Studies Journal of Contemporary China). Bin is a founder and coordinator of a Consortium of Future Rural Studies (CFRS) to foster early career researchers (including PhD students) to develop stakeholder-engaged researches to address local challenges, opportunities and good practices in green agricultural transition and rural sustainability in the Global South.

Areas of Expertise
Bin's expertise include: rural sustainability in the Global South, grassroots innovation and entrepreneurship, local and indigenous knowledge, social capital for bottom-up development, internal and international migration, high education and social justice, interdisciplinary and stakeholder-engaged methodology


The following lists my publications from 2014 to the present day.

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Bin has extensive experience in designing and delivering interdisciplinary and stakeholders' engaged projects. His doctoral research (1995-1999) focused on how social capital facilitated grassroots innovation and rural sustainability in marginal areas of China. It was followed by many projects: rural sustainability and migration in ecological fragile areas (British Academy, 2008-2009), farmer innovation system in Loess Plateau (NERC/ESRC/DFID, 2009-2010), social capital for rural revitalisation (2016-2020), supporting cooperatives to empower small farmers in China (Nottingham GCRF, 2019-2020), systematic innovation for food innovation and rural sustainability in China (Newton ECR Links Grant, 2021), and UK-China cooperation in agricultural research and innovation (FCDO, 2022-23)

His research has covered the fields of globalisation, mobility and integration of Chinese workers and students. As a Research Fellow at Cardiff University, he created a global seafarer database for the international shipping (2000-2003), conducted empirical studies on the mobility of Chinese seafarers in global seafaring labour markets and working conditions of Chinese migrant workers in Veneto of Italy (with Dr. Valter Zanin). Since he joined University of Nottingham in 2007, he has delivered many commissioned projects, including: Impacts of the economic recession on Chinese migrants in the UK (ILO/IOM, 2009-2010), New trends of Chinese immigration to Europe (ECRAN, 2011-2013, with Dr. Kevin Latham), Nottingham Chinese community transition and student integration (Nottingham City Council, Nottinghamshire Police & Crime Commissioner, 2013-2015). He was a founder and coordinator of an International Forum of Contemporary Chinese Studies (IFCCS, 2008 to 2012), and led five edited volumes to address challenging issues facing China's reform and development, including: globalisation and marginalisation; sustainable reform and development, higher education reform and social justice. He contributed a social impact case to REF 2014 focusing on Chinese migrant integration in EU.

As a Senior Research Fellow in Haydn Green Institute for Innovation and Entrepreneurship at Nottingham University Business School since 2018, Bin's research focuses on rural innovation and sustainable development in the developing world. It has resulted in a Consortium of Future Rural Studies (CFRS) established for young researchers and students to develop interdisciplinary and stakeholder-engaged research to address local challenges and good practices, and launch of an International Forum of Future Rural Studies (IFFRS) with theme: Paradigm shift for development studies in the Global South (2022).
University Administrative Roles
Coordinator of university-China research collaboration in rural innovation and sustainability

School Committee Memberships
Social and Environmental Responsibility Group 2018


Nottingham University Business School

Jubilee Campus

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