Nottingham University Business School
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Economics of Corporate Strategy

Please note that the following information may be subject to change.

Programme: Undergraduate

Module Code: N12624

Semester: Spring

Convenor: Arijit Mukherjee

Credits & Level: 10 Credits, Level 2

Pre-requisites: N11607 (Business Economics) or N11606 (Microeconomics for Business A).

Co-requisites: None.

Target Students: Available to all students with the required pre-requisite. CANNOT be taken by students who have studied L12418 in the School of Economics.

Delivery: 11 ninety-minute lectures and 2 sixty-minute tutorials

Assessment: One 2-hour exam (100%)

Exam Format:Section A: Answer ONE compulsory question (40%); Section B: Answer TWO from FIVE essay questions (60%). Each question in Section B carries equal marks

Summary of Content The aim of this module is to introduce students to the economic view of firms, highlighting the implications for firms' decisions. The module will cover topics such as agency theory, transaction cost economics, horizontal and vertical integration and diversification.

Aims To introduce students to the economic views of firms, highlighting the implications for firms' decisions.

Key Words: Theory of firms; transaction cost economics; horizontal and vertical integration; diversification

Learning Objectives & Outcomes Knowledge and understanding
This module develops a knowledge and understanding of:
  • Understanding of analytical methods.
    Ability to apply core economic theory and economic reasoning to applied topics.
Intellectual skills
This module develops:
  • Conceptual and critical thinking, analysis, synthesis and evaluation
Professional practical skills
This module develops:
  • Familiarity with key concepts used in decision making, including opportunity cost, incentives, equilibrium, strategic thinking, expectations and marginal analysis
Transferable (key) skills
This module develops:
  • Subject-specific transferable skills including analysis and problem-framing
Knowledge and understanding (Industrial Economics)
This module develops a knowledge and understanding of:
  • The applications of economics. To discover how to apply relevant economic principles and reasoning to a variety of applied topics, in particular in the fields of industrial organisation and managerial economics.



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Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

telephone: +44 (0) 115 846 6602
fax: +44 (0) 115 846 6667
email: business-enquiries@nottingham.ac.uk