Nottingham University Business School
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Professor Jillian Rickly

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BA (Indiana University), BA (Indiana University), MA (Indiana University), PhD (Indiana University)
Professor of Tourism Management and Marketing

Division: Marketing
Tel: +44 (0) 115 8466493
Location: B74 (North Building, Jubilee Campus)

Jillian Rickly is Professor of Tourism. She joined the Nottingham University Business School in 2014. She is a tourism geographer who has spent much of her career focussed on authenticity/alienation in tourism motivation and experience. Recently she initiated new research examining the human-animal relationship of assistance dogs users in the tourism industry. She is the Series Editor for De Gruyter Studies in Tourism and an Associate Editor for the Annals of Tourism Research, while also on the editorial boards of Mobiliites, Tourist Studies, and Journal of Qualitative Research in Tourism.

Her book publications include:
The working animals of tourism (forthcoming 2021) Kline, C. and Rickly, J.M. (Eds.) De Gruyter.
Authenticity and Tourism: Materialities, Perceptions, Experiences (2018) Rickly, J.M. and E.S. Vidon (Eds.) Emerald Publications.
Tourism and leisure mobilities: Politics, work, and play (2016) Rickly, J.M. Hannam, K. and M. Mostafanezhad (Eds.) Routledge.
Event mobilities: Politics, place and performance (2016) Hannam, K., Mostafanezhad, M. and J.M. Rickly (Eds.) Routledge.
Tourism, Performance, and Place: A Geographic Perspective (2014). Rickly-Boyd, J.M., Knudsen, D., Braverman, L.C. and M.M. Metro-Roland. Ashgate.

Areas of Expertise
My research sits, most broadly, in the areas of geohumanities and mobilities, with more specific interests that weave together environmental perceptions; authenticity and alienation in travel motivation and experience; identity and bio-politics; and performance theories.

Administrative Roles
Divisional Research Director (Marketing)
Director of MSc Marketing

School Committee Memberships
Accreditation Standards Committee 2019 2020
Jillian is module convenor of the following modules:


Tourism futures: the challenge of sustainability (BUSI2028)


Applied Marketing Project (BUSI4168)
Marketing Dissertation (BUSI4167)

Details of all modules can be found on MyNottingham

My research interests include:
Authenticity and alienation in tourism motivation and experience
Critical animal studies, assistance dogs and accessible tourism
Accessibility, accessible tourism and mobility studies
Environmental perceptions, ethics, and sustainability rhetoric
Lifestyle mobilities, lifestyle travel, and hypermobile lifestyle pursuits
Tourism marketing, geographic imaginaries, and identity politics in place branding
Critical heritage studies, museum studies, and politics of representation

Jillian is currently supervising the following Research Students:

Abbie-Gayle Johnson
Heppy Millanyani
Tahira Kosar
Wijethunga Mudiyanselage Heshani Wijethunga

Older Publications

Older Publications

Journal Articles

Rickly-Boyd, J, 2013, "Alienation: authenticity's forgotten cousin", in Annals of Family Medicine, pp. 412-415.

Rickly-Boyd, J, 2013, "Existential authenticity: place matters", in Tourism Geographies, pp. 680-686.

Knudsen, D.; Rickly-Boyd, J, 2012, "Tourism sites as Semiotic Signs: A critique", in Annals of Tourism Research, Pergamon Press, pp. 269-289.

Rickly-Boyd, J, (2012), "Authenticity and Aura: A Benjaminian Approach", Annals of Tourism Research, Vol.39 (1), pp. 269-289.

Rickly-Boyd, J, (2012), "Through the magic of authentic reproduction: Tourist ' perceptions of authenticity in a pioneer village", Journal of Heritage Tourism, Vol.7 (2), pp. 127-144.

Rickly-Boyd, J, (2012), "Lifestyle climbing: towards existential authenticity", Journal of Sport and Tourism, Vol.17 (2), pp. 85-104.

Rickly-Boyd, J, (2010), "The tourist narrative", Tourist Studies, Vol.9 (3), pp. 259-280.

Rickly-Boyd, J; Metro-Roland, M. (2010), "Background to the fore: the prosaic in tourist places", Annals of Tourism Research, Vol.37 (4), pp. 1164-1180.

Rickly-Boyd, J, (2009), "Establishing authenticity in a tourist landscape: spring mill pioneer village", Material Culture, Vol.41 (1), pp. 1-16.

Chapters in Books

Knudsen, D.; Metro-roland, M.; Rickly-Boyd, J, (2012), "Landscape studies and tourism research", in Howard, P, Thompson I, Waterton, E (ed) The routledge companion to landscape studies, pp. 306-313, Routledge.

Knudsen, D.; Rickly-Boyd, J; Metro-roland, M. (2011), "Landscape Perspectives on Tourism Geographies", in Wilson, J (ed) New Perspectives in Tourism Geographies, pp. 175-182, Routledge.

Greer, C.; Donnelly, S.; Rickly, J, (2008), "Landscape perspective for tourism studies", in Knudsen. D, Metro-Roland, M Soper, A, Greer, C (ed) Landscape, Tourism and Meaning, pp. 9-18, Aldershot.

Yespembetova, A.; Rickly, J; Braverman, L. (2008), "Tourism as a reconnection to neolithic past: the tamgaly rock paintings of Kazakhstan", in Knudsen, D, Metro-Roland, M, Soper, A, Greer C (ed) Landscape, Tourism and Meaning, pp. 121-130, Aldershot, Hampshire, Ashgate.

Recent Publications

Journal Articles

Sharma, N.; Rickly, J.M. 2019, "The smell of life and the smell of death':authenticity, anxietyand perceptions of death at Varanasi's cremation grounds", in Journal of Heritage Tourism.

Varley, P.J.: Schilar, H.; Rickly, J.M. (2019), "Tourism non-places: Bending airports and wildscapes", Annals of Tourism Research, forthcoming 2019.

Rickly, J, 2018, "Considering service animals in tourism", in Annals of Tourism Research, pp. 57-58.

Rickly, J. 2018, "Tourism geographies and the place of authenticity", in Tourism Geographies, pp. 733-736.

Rickly, J.; Clouser, R. 2018, "Spectacle and adventure philanthropy", in Annals of Tourism Research, forthcoming 2018.

Vidon, E.S.; Rickly, J.R.; Knudsen, D.C. (2018), "Wilderness state of mind: Expanding authenticity", Annals of Tourism Research, Vol.73, 62-70.

Vidon, E; Rickly, J. (2018), "Alienation and anxiety in tourism motivation", Annals of Tourism Research, Vol.69, pp. 65-75.

Braim, K.; McCabe, S., Rickly, J.M, Gadi, M, (2017), "Managing cultural tourism in post-conflict areas: Kurdistan Federal Region, Iraq", Tourism Today, Vol.16, pp. 111-130.

Rickly, J. (2017), "\"They all have a different vibe\": A rhythmanalysis of the Red River Gorge as climbing place", Tourist Studies, Vol.17(3), 223-244.

Rickly, J. (2017), "\"I'm a Red River local\": Lifestyle mobilities, rock climbing, and community hospitalities", Tourist Studies, Vol.17(1), 54-74.

Rickly, J.; Vidon, E. (2017), "Contesting authentic practice and ethical authority in adventure tourism", Journal of Sustainable Tourism, Vol.25(10), 1418-1433.

Sharma, N.; Rickly, J.M. (2017), "Self-care for the researcher: Dark tourism in Varanasi, India", Journal of Teaching in Travel and Tourism, Vol.18 (1), pp. 41-57.

Knudsen, D.; Rickly, J.; Metro-roland, M. 2016, "Touring as Peircean Habit", in Annals of Tourism Research, Pergamon Press, pp. 246-248.

Knudsen, D.; Rickly, J.; Vidon, E. (2016), "The fantasy of authenticity: Touring with Lacan", Annals of Tourism Research, Vol.58, pp. 33-45.

Rickly, J. (2016), "The (re)production of climbing space: bodies, gestures, texts", Cultural Geographies, Vol.24(1), 69-88.

Rickly, J. (2016), "Lifestyles mobilities:a politics of lifestyle rock climbing", Mobilities, Vol.11 (2), pp. 243-263.

Knudsen, D.; Rickly, J.; Metro-Roland, M. (2015), "Tourism, aesthetics, and touristic judgment", Tourism Review International, Vol.19 (4), pp. 179-192, Special Issue.

Rickly-Boyd, J, (2015), "It's supposed to be 1863 but it's really not: inside the representation and communication of history at a pioneer heritage site", International Journal of Heritage Studies, Vol.21(9), 889-904.

Knudsen, D.; Rickly-Boyd, J; Greer, C. (2014), "Tourism sites and the projection of power: the case of Frederiksstaden in Copenhagen, Denmark", National Identities, Vol.16 (1), pp. 53-70.


Rickly, J.M., Vidon, E.S. (2018), ed Authenticity & Tourism: Materialities, Perceptions, Experiences, Emerald, forthcoming 2018.

Hannam, K.; Mostafanezhad, M.; Rickly, J. (2016), ed Event Mobilities: Politics of Place and Performance, Routledge.

Rickly, J.; Hannam, K.; Mostafanezhad, M. (2016), ed Tourism and Leisure Mobilities: Politics, Work and Play, Routledge.

Rickly-Boyd, J.; Knudsen, D.; Braverman, L.; Metro-Roland, M. (2014), Tourism, Performance and Place: A Geographic Perspective, Ashgate Publishing Ltd.

Chapters in Books

Rickly, J.M. (2018), "Rock climbing and the 'good life': Cultivating an ethics of lifesytle mobilities", in Moral Natures, forthcoming 2018.

Rickly, J.; McCabe, S. (2017), "Authenticity for Tourism Design and Experience", in Fesenmaier, D and Xiang, Z (ed) Design science and Tourism Places, 55-68, Springer, forthcoming 2017.

Rickly, J.; Knudsen, D. (2016), "Sign, tourism", in Jafari, J. and H.Xiao (ed) Encyclopedia of Tourism., Springer.

Rickly, J.; Mostafanezhad, M. (2016), "What is a dirtbag? Challenging tourist and leisure typologies", in Rickly, J.; Hannam, K.; Mostafanezhad, M. (ed) Tourism and Leisure Mobilities: Politics, Work, and Play.

Rickly-Boyd, J, (2016), "Ritual", in Jafari, J and Xiao, H (ed) Encyclopedia of Tourism, forthcoming 2016.

Rickly-Boyd, J, (2014), "Dirtbags: Mobility, community and rock climbing as performative of identity", in Duncan, T, Cohen, S and Thulemark, M (ed) Lifestyle Mobilities and Corporealities, pp. 51-64, Ashgate Publishing Ltd.


Ingram, C.; Themistocleous, C.; Rickly, J.; McCabe, S. 2019, "LITERARY ENGLAND: A TOURISM DESTINATION FOR THE US TRAVELLER", in Euromed academy of business, Conference book of proceedings 2019, Euromed press, 1705-1706.

Themistocleous C.; Ingram C.; Jillian R.; McCabe S. 2019, "MARKETING LITERARY ENGLAND TO THE US TRAVELLER", in Advances in Tourism Marketing Conference.



Nottingham University Business School

Jubilee Campus

telephone: +44 (0) 115 846 6602