Nottingham University Business School
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Professor Sally Hibbert

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BA (Stirling), PhD (Stirling)
Professor of Consumer Behaviour

Division: Marketing
Centre/Institute: Centre for Research in the Behavioural Sciences
E-mail: Sally.Hibbert@nottingham.ac.uk
Tel: +44 (0) 115 8467653
Location: B78d (North Building, Jubilee Campus)

Sally is a Professor of Consumer Behaviour. She has published in a wide range of international journals including the Journal of Service Research, Organization Studies, Sociology of Health & Illness, the Journal of Business Research, the European Journal of Marketing and Marketing Theory. She has undertaken research funded by charities, the NHS, local and national government and has led research collaborations with a variety of civil society and public sector organisations and policymakers.

Sally works on local and international projects investigating consumers' everyday behaviours relating to health, well-being and sustainability, exploring the influence of consumers' own preferences and habits as well as the institutions (business, public sector, civil society, public policy) that shape their social worlds. Her current projects include research on digital health interventions and work with local networks focused upon sustainable food systems and community well-being. She is collaborating with colleagues in the Medical School, the School of Biosciences and the School of Physics and Astronomy on a Global Challenges Research Funded (GCRF) funded project to build local expertise to deliver interventions to improve liver and metabolic health in India. The Indian partner for this project is the Population Health Research Institute in Kerala.


Areas of Expertise
Consumer motivation/identity, learning, decision making and the social context of consumer activity with a focus upon behaviour change, public health, service management, value co-creation via traditional and digital interfaces, consumer ecosystems (key issues addressed: health, well-being, sustainability).

Administrative Roles
Associate Dean

School Committee Memberships
CommitteeFromToRole
Accreditation Standards Committee 2020
School Advisory Board 2019 2020
School Executive 2017 2020
School Management Group 2016 2020
Social and Environmental Responsibility Group 2018
Why do consumers behave in ways that are or, at least, appear to be detrimental to themselves and othersA This question is ever more pressing for stakeholders interested in social and environmental dimensions of sustainability. My work explores the range of forces that shape consumers' everyday behaviours - their own preferences and habits, the institutions within their social worlds (businesses in the marketplace, public and civil society organisations, public policy and regulation) - and the processes that facilitate or inhibit change and adaptation. I predominantly employ qualitative approaches or mixed methods to investigate these issues. I have published in a variety of leading international journals including the Journal of Service Research, Organization Studies, Sociology of Health & Illness, the Journal of Business Research, the European Journal of Marketing and Marketing Theory.

Sally is currently supervising the following Research Students:

Made Nadera
Ran Cao
Sahar Bakr
 

Older Publications



Older Publications

Journal Articles

Piacentini, M.; Hibbert, S.; Hogg, M. (2013), "Consumer resource integration amongst vulnerable consumers: care leavers in transition to independent living", Journal of Marketing Management, pp. 1-20.

Hibbert, S.; Piacentini, M.; Hogg, M. (2012), "Service recovery following dysfunctional customer participation", Journal of Consumer Behaviour, Vol.11 (4), pp. 329-338.

Hibbert, S.; Winklhofer, H.; Temerak, M. (2012), "Customers as resource integrators: towards a model of customer learning", Journal of Service Research, Vol.15 (3), pp. 247-261.

Chatzidakis, A.; Smith, A.; Hibbert, S. (2009), "Do I need it, do I, do I really need this?: Exploring the Role of Rationalization in Impulse Buying Episodes", Advances in Consumer Research, Vol.36, pp. 248-253.

Hibbert, S. (2009), "All in the mind: How the psychology of giving can inform fundraising", Caritas, Vol.Issue 18, (May), pp. 33-35.

Chatzidakis, A.; Hibbert, S.; Smith, A. (2007), "Why People Don't Take their Concerns about Fair Trade to the Supermarket: The Role of Neutralisation", Journal of Business Ethics, Vol.74 (1), pp. 89-100.

Hibbert, S.; Smith, A.; Davies, A.; Ireland, F. (2007), "Guilt Appeals: Persuasion Knowledge & Charitable Giving", Psychology and Marketing, Vol.24 (8), pp. 723-742.

Chatzidakis, A.; Hibbert, S.; Smith, A. (2006), ""Ethically Concerned, yet Unethically Behaved": Towards an Updated Understanding of Consumer's (Un)ethical Decision Making", Advances in Consumer Research, Vol.32, pp. 693-698.

Hibbert, S.; Hogg, G.; Quinn, T. (2005), "Social Entrepreneurship: Understanding Consumer Motives for Buying the Big Issue", Journal of Consumer Behaviour, Vol.4 (3), pp.1-14.

Hibbert, S.; Horne, S.; Tagg, S. (2005), "Charity Retailers in Competition for Merchandise: Examining How Consumers Dispose of Used Goods", Journal of Business Research, Vol.58 (6), pp.819-828.

Sullivan, M.; Hibbert, S. (2005), "The Music Collector", European Advances in Consumer Research.

Chatzidakis, A.; Hibbert, S.; Mitussis, D.; Smith, A. (2004), "Virtue in Consumption", Journal of Marketing Management, Vol.20 (5/6), pp.527-544.

Felzenstien, C.; Hibbert, S.; Vong, G. (2004), "Is the Country of Origin the Fifth Element in the Marketing Mix of Imported Wine? A Critical Review of the Literature", Journal of Food Products Marketing, Vol.10 (4), pp.73-84.

Docherty, S.; Hibbert, S. (2003), "Examining Company Experiences of a UK Cause Related Marketing Campaign", International Journal of Nonprofit and Voluntary Sector Marketing, Vol.8 (4), pp.378-389.

Barkworth, L.; Hibbert, S.; Horne, S.; Tagg, S. (2002), "Giving at Risk? Examining Perceived Risk and Blood Donation Behaviour", Journal of Marketing Management, Vol.18 (3), pp.905-923.

Caldwell, C.; Hibbert, S. (2002), "The Influence of Music Tempo and Musical Preference on Restaurant Patrons' Behaviour", Psychology and Marketing, Vol.19 (11), pp.895 - 917.

Hibbert, S.; Hogg, G.; Quinn, T. (2002), "Consumer Response to Social Entrepreneurship: The Case of The Big Issue in Scotland", International Journal of Nonprofit and Voluntary Sector Marketing, Vol.7 (3), pp.288-301.

Hibbert, S.; Piacentini, M.; Al Dajani, H. (2002), "Understanding Volunteer Motivation for Participation in a Community-based Food Co-operative", International Journal of Nonprofit and Voluntary Sector Marketing, Vol.8 (1), pp.30-42.

Hibbert, S.; Tagg, S. (2001), "Shopping Motivation: Investigating the Shopping Process and Outcomes of the Retail Experience at a Craft Fair", Journal of Marketing Management, Vol.17 (3/4), pp.341-366.

Piacentini, M.; Hibbert, S.; Al Dajani, H. (2001), "Diversity in Deprivation: Exploring the Grocery Shopping Behaviour of Disadvantaged Consumers", International Review of Retail, Distribution and Consumer Research, Vol.11 (2), pp.141-158.

Combes, E.; Hibbert, S.; Hogg, G.; Vary, R. (2000), "Consuming Identity: The Case of Scotland", Advances in Consumer Research, Vol.27.

Weir, L.; Hibbert, S. (2000), "Building Donor Relationships: An Investigation of the Role of Relationship and Database Marketing by Charity Fundraisers", Service Industries Journal, Vol.20,2, pp.114-132.

Caldwell, C.; Hibbert, S. (1999), "Play That One Again: The Effect of Music Tempo on Consumer Behaviour in Restaurants", European Advances in Consumer Fundraisers, Vol.4.

Hibbert, S.; Horne, S. (1997), "Donation Dilemmas: A Consumer Behaviour Perspective", Journal of Non-profit & Public Sector Marketing, Vol.2, pp.261-274.

Hibbert, S.; Horne, S. (1996), "Giving to Charity: Questioning the Donor Decision Process", Journal of Consumer Marketing, Vol.13, pp.4-13.

Stone, J.; Horne, S.; Hibbert, S. (1996), "Shopping Motives in Alternative Retail Formats: The Case of the Car Boot Sale", International Journal of Retail and Distribution Management, Vol.24, pp.4-15.

Hibbert, S. (1995), "The market positioning of British Medical Charities", European Journal of Marketing, Vol.29 (10), pp. 6-26.

Hibbert, S.; Horne, S. (1995), "To Give or Not to Give: Is that the Question", Advances in Consumer Research, Vol.2.


Reports for external body

Hibbert, S.; Go, J.; Callaghan, F.; Soultana, L. 2011, "Turning customer insight into targeted and effective service delivery", in NHS East Midlands Regional Innovation Fund..


Chapters in Books

Hibbert, S. (2013), "Charity Communications: Shaping Donor Perceptions and Giving", in Routledge Companion to Philanthropy, forthcoming 2013.

Bosangit, C.; McCabe, S.; Hibbert, S. (2009), "What is told in travel blogs? Exploring travel blogs for consumer narrative analysis", in Hopken, W.; Gretzel, U.; Law, R. (ed) Information and Communication Technologies in Tourism 2009: Proceedings of the International Conference in Amsterdam, The Netherlands, pp. 61-72, Wien, Springer-Verlag.

Hibbert, S.; Smith, A. (2001), "Consumer Behaviour", in Malcolm Warner (ed) International Encyclopaedia of Business and Management, pp.1034-1044, London, Thompson Learning.

Horne, S.; Hibbert, S. (1998), "Consumer Behaviour and Charitable Giving", in Gabbott, M; Hogg, G (ed) Consumers and Services, London, John Wiley.


Conferences

Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "Planning and Resource Integration in Consumer Learning Value Creation", at Naples Forum on Service, Ischia, Italy.

Bailey, A.; Hibbert, S.; Winklhofer, H. 2013, "The Role of Learning in Consumer Value Co-Creation Activities", at European Association for Consumer Research, Barcelona, Spain.

Caruana, R.; Singleton, S.; Hibbert, S.; Le Beller, M. 2013, "Corporate-Consumer Communication: Exploring Dialogue and Dialectics.", at The Co-Construction of Citizenship, EGOS, Toronto..

Singleton, S.; Hibbert, S.; Caruana, R. 2012, "From Monologue to Dialogue: Mapping Dialogical Traditions within Co-Creation and Corporate Social Responsibility.", at Corporate Responsibility Research Conference, BEM - Bordeaux Management School. Best paper prize.

Singleton, S.; Hibbert, S.; Caruana, R. 2012, "Co-creating CSR Knowledge in Corporate-Consumer Communication: From Monologue to Dialogue", at International Colloquium on Relationship Marketing, Nottingham Trent University. Best paper prize..

Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Effect of Customer Education on Co-Creation Behaviour: A Multichannel Approach.", at Academy of Marketing Conference, University of Southampton.

Sobhy, T.; Winklhofer, H.; Hibbert, S. 2012, "The Impact of Customer Education on Co-creation Behaviour.", at American Marketing Association Servsig International Service Research Conference, Hanken School of Economics, Helsinki..

Piacentini, M.; Hibbert, S.; Hogg, M. 2011, "Young People Leaving Foster Care: Navigating the Marketplace.", at 7th CRAWS Conference, Manchester..

Chuah, S.; Hibbert, S. 2010, "Moral Emotions and Altruistic Giving", at The Asia Pacific Regional Meeting of the Economic Science Association, University of Melbourne.

Temerak, M.; Winklhofer, H.; Hibbert, S. 2010, "Managing Customer Participation Through Customer Education: A Research Agenda", in the American Marketing Association Summer Educators\' Conference, Boston, U.S.A..

Hibbert, S.; Chuah, S. 2009, "Appealing to Moral Emotions: Examining Donor Responses to Fundraising Ads Through a Dictator Game Experiment", at NCVO/VSSN Conference, University of Warwick.

Hibbert, S.; Piacentini, M.; Hogg, M. 2009, "Aberrant Service Consumer Bahaviour and Coping", at Merketing and Public Policy Conference, Washington DC.

Temerak, M.; Hibbert, S.; Winklhofer, H. 2009, "Managing Customer Participation Through Customer Education", at EIASM Workshop on Service Dominant Logic.

Temerak, M.; Winklhofer, H.; Hibbert, S. 2009, "Bridging the Gap Between Customer Education and Customer Co-creation, Customer Citizenship Behaviours", at Academy of Marketing Conference, Leeds Metropolitan University.

Chatzidakis, A.; Smith, A.; Hibbert, S. 2008, "Exploring the role of rationalization in impulse buying episodes", at Association for Consumer Research Conference, San Francisco, USA.

Hogg, M.; Hibbert, S.; Piacentini, M. 2008, "Consumption and Social Stigma in Identity Projects: Stories from Fostered Children", at Consumer Culture Theory Conference, Boston.

Leong, V.; Ennew, C.; Hibbert, S. 2008, "The Role of Personal Values in Consumer Visualisation Strategies for Services Marketing Advertisements", at Acadmy of Marketing Conference, University of Aberdeen, July, Services Marketing track prize winner.

Leong, V.; Ennew, C.; Hibbert, S. 2008, "Cues to Improve Tangibility of Financial Services: An Empirical Evaluation", at Academy of Marketing Conference, University of Aberdeen, July.

Devlin, J.; Lunt, P.; Hibbert, S. 2007, "Towards a Framework for Evaluating Consumer Detriment", at American Marketing Association Marketing and Public Policy Conference 2007.

Hibbert, S.; Piacentini, M.; Hogg, M. 2007, "Care Leavers' Transition to Independent Living", at European Advances in Consumer Research Conference, Milan.

Sullivan, M.; Hibbert, S. 2005, "The Music Collector", at European Advances in Consumer Research, Gotenburg.

Chatzidakis, A.; Hibbert, S.; Mitussis, D.; Smith, A. 2004, "Virtue in Consumption", at Academy of Marketing Conference, University of Gloucestershire, July.

Hibbert, S.; Piacentini, M. 2004, "Grocery Shopping on a Low Income: How do People Cope?", at European Association for Consumer Research, UCD, Dublin.

Felzenstien, C.; Hibbert, S. 2003, "The Effects of Country of Origin on UK Consumers' Perception of Imported Wines", at European Marketing Academy Conference, Strathclyde, Glasgow.

Hibbert, S.; Piacentini, M. 2003, "Grocery Shopping on a Low Income: How Do People Cope?", at European Association for Consumer Research Conference 2003, June, Dublin.

Hibbert, S.; Hogg, G.; Quinn, T. 2002, "Consumer Engagement with Social Entrepreneurship", at European Marketing Academy Conference, Braga, Portugal.

Hibbert, S.; Home, S. 2002, "Consumer Perceived Value in Disposal Behaviour", at Academy of Marketing (AM) Conference, Nottingham.

Hibbert, S.; Horne, S. 2002, "Consumer Motives for Donating Goods to Charity Shops: Giving or Getting Rid?", at European Marketing Academy Conference, Braga, Portugal.

Hibbert, S.; McDermott, L.; O'Donohoe, S.; Piacentini, M. 2002, "The Interpretation of Financial Services Advertising and Low Income Consumers", at Consumer Research Academy Workshop Series (CRAWS), UMIST, Manchester, April 2002.

Ireland, F.; Hibbert, S.; Smith, A.P. 2002, "Consumer Response to Guilt Appeals for Charitable Donations", at 2nd Arts and Non-Profit Marketing Colloquium, London Metropolitan University.

Combes, E.; Hibbert, S.; Hogg, G.; Vary, R. 2001, "Scotland as a Brand: Consumption and Identity in the 21st Century", at European Marketing Academy Conference, Bergan, Norway.

Horne, S.; Hibbert, S. 2001, "Merchandising for Charity Retailing: Consumer Donations of Used Goods", at Arts and Non-profit Marketing Colloquium, Henley.

Horne, S.; Hibbert, S. 2001, "What to do with the Unwanted? How Consumers Dispose of Used Goods", at European Marketing Academy Conference, Bergan, Norway.

Hibbert, S.; Piacentini, M.; Al Dajani, H. 2000, "Socially Excluded? Exploring the Grocery Shopping Behaviour of Consumers in a 'Deprivation Area'", at American Marketing Association Winter Educators' Conference.

Piacentini, M.; Hibbert, S.; Tagg, S.; Al Dajani, H. 2000, "Shopping Behaviours of the 'Socially Excluded'. Examining the Diversity of Experience", at Consumer Research Academy Workshop Series (CRAWS).

Docherty, S.; Hibbert, S. 1999, "Cause-related Marketing: Case Study of a UK Charity", at Researching the Voluntary Sector Conference.

Hibbert, S. 1999, "The Role of Mood in Shopping Motivation", at European Marketing Academy Conference.

Alorbi, K.; Hibbert, S.; Horne, S.; Tagg, S. 1998, "'Dedication's what you need' - How do you get it from donors?", at European Marketing Academy Conference.

Hibbert, S. 1998, "In the Mood - or not? Exploring the functional perspective of mood", at European Marketing Academy Conference.

Hibbert, S. 1996, "Developing a Self-Report Mood Measurement Scale for Use in Consumer Behaviour Research".

Hibbert, S.; Horne, S. 1996, "Donor Decision Making: A Comparison with Consumer Decision Making", at European Marketing Academy Conference.

Hibbert, S. 1994, "Discrimination Amoungst Generic Competitors: The Case of British Medical Charities", at Marketing Educators Group (MEG) Conference.


Recent Publications

Journal Articles

Gallan, A.; McColl-Kennedy, J.; Barakshina, T.; Figueiredo, B.; Go Jefferies, J.; Gollnhofer, J.; Hibbert, S.; Luca, N.; Roy, S.; Spanjol, J.; Winklhofer, H. (2019), "Transforming community well-being through patients' lived experiences", Journal of Business Research, Vol.100, 376-391.

Go Jefferies, J; Bishop, S; Hibbert, S. (2019), "Customer boundary work to navigate institutional arrangements around service interactions: Exploring the case of telehealth", Journal of Business Research.

Luca, N; Hibbert, S; McDonald, R, (2019), "Understanding behaviour change in context: Examining the role of midstream social marketing programmes", Sociology of Health and Illness, Vol.41 (7), pp. 1373-1395.

Painter-Morland, M.; Pouryousefi, S., Hibbert, S., Russon, J. (2019), "Sharing Vocabularies: Towards Horizontal Alignment of Values-Driven Business Functions", Journal of Business Ethics, Vol.155 (4), pp. 965-979.

Glozer, S.; Caruana, R.; Hibbert, S. (2018), "The Never-Ending Story: Discursive Legitimation in Social Media Dialogue", Organization Studies, pp. 1-26.

Jefferies, J; Bishop, S; Hibbert, S. (2018), "Service innovation through resource integration: an empirical examination of the co-created value using telehealth services", Public Policy and Administration, pp. 1-9.

Leong, V; Hibbert, S; C Ennew,, (2018), "Communicating Value to Enhance Service Visuaulization", Journal of Services Marketing, Vol.32 (6), pp. 645-656.

Painter, M; Hibbert, S; Cooper, T, 2018, "The development of responsible & sustainable business practice: Value, mind sets, business-models - editors' introduction", in Journal of Business Ethics, forthcoming 2018.

Temerak, M.S.; Winklhofer, H.; Hibbert, S.A. (2018), "Facilitating customer adherence to complex services through multi-interface interactions: the case of a weight loss service", Journal of Business Research, Vol.88, pp. 265-276.

Luca, N. Hibbert, S; McDonald, R, (2016), "Midstream Value Creation in Social Marketing", Journal of Marketing Management, Vol.32 (11-12), pp. 1145-1173.

Bosangit, C.; Hibbert, S.; McCabe, S. (2015), "If I was going to die I should at least be having fun: travel blogs, meaning and tourist experience", Annals of Tourism Research, Vol.55, pp. 1-14.

Chatzidakis, A.; Hibbert, S.; Winklhofer, H. (2015), "Are consumers' reasons for and against behaviour distinct?", European Journal of Marketing, Vol.50 (1/2), pp. 125-144.

Luca, N.; Hibbert, S.; McDonald, R. (2015), "Towards a service-dominant approach to social marketing", Marketing Theory, pp. 1-25, DOI: 10.1177/1470593115607941.


Chapters in Books

Hibbert, S.; Piacentini, M.; Hogg, M. (2015), "Care Leavers Experiences of Assuming Consumer Roles During the Transition to Adulthood", in Consumer Vulnerability: Conditions, Contexts and Characteristics.


Conferences

Bailey, A.; Winklhofer, H.; Hibbert, S. 2014, "Exploring Customer Learning Styles - The Case of DIY", Thessaloniki, Greece, AMA Servsig.
 

 

Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

telephone: +44 (0) 115 846 6602
email: business-enquiries@nottingham.ac.uk