Wednesday, 22 July 2020
The Faculty of Engineering at the University of Nottingham is part of a new €8m initiative to drive cloud-based on-demand manufacturing among small to medium enterprises (SMEs) in Europe.
The EU-funded, Horizon 2020 initiative, called DIGITbrain, will give SMEs easy access to digital twins - a virtual model of a product, process or service in a manufacturing machine, line or plant.
Digital twins use data analysis and simulation to monitor systems to control production quality and optimise performance, before problems can occur, thereby reducing costs.
DIGITbrain aims to take the digital twin concept a step further - developing a 'Digital Product Brain' which will store data throughout the entire life cycle of a production line or a machine.
By collecting all this data, it will be possible to customise and set-up machines and / or production assets for very specific manufacturing tasks, whenever needed.
Manufacturers need lots of standard and specialised equipment to get products out the door. This is a serious amount of overhead and investment burden for an entrepreneur or small company.
DIGITbrain will give SMEs the means to work to a new AI-based production model, called Manufacturing-as-a-Service (MaaS). MaaS is a way to distribute and share the functions that are most critical in manufacturing today and lowers barriers of entry for companies.
MaaS allows them to use a third party’s infrastructure to turn their concept into a reality. Doing this saves considerable investment expenses, as well as the cost of labour, maintenance and upgrades. It also helps us use resources more effectively, as services in the cloud. MaaS also allows for on-demand manufacture of much more specialised products, even in smaller quantities and still in a profitable way.
The role of Nottingham’s researchers is to implement human factors methodology and ensure that DIGITbrain technology is appropriate, usable, efficient and effective. Dr Setia Hermawati, a Research Fellow in the Human Factors Research Group and Dr Glyn Lawson, an Associate Professor from the Mechanical, Materials and Manufacturing Department, are the main investigators for this project.
“Manufacturing SMEs and mid-caps are the ultimate beneficiaries of the DIGITbrain solution. It will enable them to rapidly configure, deploy, execute and exploit digital twins and allow them to directly benefit from Industry 4.0 technologies.”
More information is available from Dr Setia Hermawati on Setia.Hermawati@nottingham.ac.uk or Emma Lowry, Media Relations Manager (Engineering) on firstname.lastname@example.org
Our academics can now be interviewed for broadcast via our Media Hub, which offers a Globelynx fixed camera and ISDN line facilities at University Park campus. For further information please contact a member of the Communications team on +44 (0)115 951 5798, email
email@example.com or see the
Globelynx website for how to register for this service.
For up to the minute media alerts,
follow us on Twitter
Notes to editors:
The University of Nottingham is a research-intensive university with a proud heritage, consistently ranked among the
world's top 100. Studying at the University of Nottingham is a life-changing experience and we pride ourselves on unlocking the potential of our 44,000 students - Nottingham was named both Sports and International University of the Year in the 2019 Times and Sunday Times Good University Guide, was awarded gold in the
TEF 2017 and features in the top 25 of all
three major UK rankings. We have a pioneering spirit, expressed in the vision of our founder Sir Jesse Boot, which has seen us lead the way in establishing campuses in China and Malaysia - part of a globally connected network of education, research and industrial engagement. We are ranked eighth for research power in the UK according to
REF 2014. We have
six beacons of research excellence helping to transform lives and change the world; we are also a major employer, proud of our Athena SWAN silver award, and a key industry partner- locally and globally.