Linguistic Profiling
for Professionals
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LiPP China

If your organisation has global ambitions, doing business with China needs to be a key part of your strategy.

LiPP can help you navigate through these obstacles and give your business the tools it needs to get ahead in China.

With two campuses across Asia and access to an extensive network of business contacts in all major sectors and markets, we can put you in touch with the right people to help get your business up and running in China.

An asian couple and an older asian lady browse a stall's offerings in a traditional chinese market

Executive Education Programme

This flagship 6-day LiPP programme is delivered by world-leading experts from The University of Nottingham and will be held at the University’s China Campus in Ningbo and in key locations in Shanghai.

This programme will include interactive workshops, seminars and visits and will focus on a series of key topics including:

  • effective intercultural communication
  • global leadership communication
  • intercultural gestures and body language
  • cultural awareness
  • legal, HR and policy matters
  • executive coaching

For more information on the contect and structure of the programme, download the brochure.

A silouetted youth stands in front a a futuristic building in China while looking at her mobile phone
Effective business communication in China

The course will provide key business networking opportunities, including company visits and tours. To maximise the full benefits of the course, delegates will be invited to an introductory pre-visit seminar at the University of Nottingham's University Park Campus (or at a location of your choice if a bespoke, company option is selected) and partake in hands-on pre-and post-programme online learning activities.

Our Executive Education Programme is specially designed to ensure that business opportunities and negotiations with Chinese businesses are long-lasting, effective and productive.

To find out more or to discuss working with us, please get in touch - we'd love to hear from you.


Linguistic Profiling for Professionals

Centre for Research in Applied Linguistics
The University of Nottingham
Nottingham, NG7 2RD

telephone:+44 (0) 115 748 6360
fax: +44 (0) 115 951 5924