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Colours

Our brand colours are a powerful and recognisable element of our identity. When used correctly our colours can enhance even the most routine piece of communications.

This page features all the information you need on our core and secondary colours and how to use them.

 

More information

Blue – our primary colours

Our core colour is blue, we use it to create instant recognition, impact and quick recall. This is important in building and strengthening our brand identity.

There are five blues that make up our core colour palette. 

Blue one

Blue One - University of Nottingham

C100 M1 Y24 K0
R0 G155 B189
PMS 3125
HEX #009bbd

Blue two

Blue Two - University of Nottingham

C100 M25 Y20 K8
R0 G125 B168
PMS 632
HEX #007ca7

Blue three

Blue Three - University of Nottingham

C100 M55 Y0 K20
R0 G86 B151
PMS 7462
HEX #005597

 

Blue four

Blue Four - University of Nottingham

C100 M86 Y0 K34
R27 G42 B107
PMS 280
HEX #1a296b

Blue five

Blue Five - University of Nottingham

C100 M90 Y0 K56
R25 G26 B79
PMS 274
HEX #18194f

 
 

Gradient

University of Nottingham blue gradient

Our five blues can be used together as a gradient. The gradient is unique and integral to our identity.

It creates depth and texture and can be used in multiple ways across a range of materials. It further strengthens our brand identity.

 

Secondary colours

While blue always takes the lead, we have a range of secondary colours that can be used as accents. Our secondary colours can make up to 20% of colour use on a page.

Each UK faculty has a colour for student recruitment materials that should only ever be used as an accent to the blue. China and Malaysia campuses can adapt as required.

For non-student recruitment, any secondary colour can be selected for use as an accent to the blue.

Corporate green is used on existing Estates items such as signage but should not be used in any new materials.

Wine red

Foundation

Wine Red (Foundation) secondary colour - University of Nottingham

C33 M94 Y19 K0
R179 G43 B118
PMS 675
HEX #b32b76

Orange

Arts

Orange (Arts) secondary colour - University of Nottingham

C0 M63 Y100 K4
R210 G120 B38
PMS 158
HEX #d27826

Cool grey

Engineering

Cool Grey (Engineering) secondary colour - University of Nottingham

C61 M31 Y38 K14
R105 G138 B141
PMS 5487
HEX #68898c

 

Bright green

Science

Bright Green (science) secondary colour - University of Nottingham

C76 M9 Y81 K0
R56 G161 B89
PMS 7740
HEX #37a158

Turquoise

Medicine and Health SciencesTurquoise (Medicine and Health Sciences) secondary colour - University of Nottingham

C88 M19 Y54 K0
R5 G145 B134
PMS 7716
HEX #099085

 Violet

Social Sciences 

violet

C69 M75 YK0
R108 G81 B152
PMS 7670
HEX #6c5097

 

Bright red

International

Bright Red (nternational) secondary colour - University of Nottingham

C8 M94 Y85 K0
R217 G41 B43
PMS 1795
HEX #d9292b

Dark green


Dark Green secondary colour - University of Nottingham

C100 M11 Y46 K47
R0 G92 B95
PMS 323
HEX #005c5f

Black



Black secondary colour - University of Nottingham

C0 M0 Y0 K100
R0 G0 B0
PMS Process black
HEX #000000

 

Neutral one


Neutral One secondary colour - University of Nottingham

C0 M0 Y0 K85
R74 G74 B73
PMS 7540
HEX #4a4949

Neutral two


Neuteral two secondary colour - University of Nottingham

C0 M0 Y4 K55
R146 G146 B142
PMS 423
HEX #92918e

White

White

C0 M0 Y0 K0
R0 G0 B0
HEX #FFFFFF

 

Corporate green


Corporate green - University of Nottingham
No new University of Nottingham materials should use corporate green.
  
 
 

Tints

Tints of secondary colours may be used in tables and charts at values between 5% and 100%.

 

Colour blends

We have created a number of distinctive gradients that incorporate both the core blues and secondary colours. Each faculty has a colour blend that uses its associated secondary colour. For materials that are not associated with any faculty, any blend can be used.

Foundation colour blend
Arts colour blend
Engineering colour blend
 
Medicine and Health Sciences colour blend
Science colour blend
Social Sciences colour blend
 
International colour blend
Additional colour blend
 


Our gradient

There may be times when you need to recreate our gradient, here's how:

A: Secondary colour
Location 17%
Mid point
Location 70%
B: Blue four
Location 100%
 


        Gradient instructions

Here's an example of the gradient in action

        Example brochure using colour gradient

 

Variations for UNNC

Our China Campus uses the secondary colours to represent the faculties in the following ways.

Violet 

Business

Violet (Social Sciences) secondary colour - University of NottinghamC69 M75 YK0
R108 G81 B152
PMS 7670
HEX #6c5097

Orange

Humanities and Social Sciences

Orange (Arts) secondary colour - University of NottinghamCM63 Y100 K4
R210 G120 B38
PMS 158
HEX #d27826

Bright green

Science and
Engineering

Bright Green (science) secondary colour - University of NottinghamC76 MY81 K0
R56 G161 B89
PMS 7740
HEX #37a158

 
 

Variations for UNMC

The Malaysia Campus uses the secondary colours to represent the faculties in the following ways. 

Wine red

Foundation

Wine Red
C33 M94 Y19 K0
R179 G43 B118
PMS 675
HEX #b32b76

Violet

Arts and Social Sciences

violetC69 M75 YK0
R108 G81 B152
PMS 7670
HEX #6c5097

 

Cool grey

Engineering

Cool Grey
C61 M31 Y38 K14
R105 G138 B141
PMS 5487
HEX #68898c

Bright green

Science

Bright Green (science)
C76 M9 Y81 K0
R56 G161 B89
PMS 7740
HEX #37a158

 
 

Using our colours – dos and don'ts

Do

An example of excellent legibility - clear white text on a gradient background

A good example of how to apply our colours to ensure legibility. 

Approved colour combinations - clear and legible

Always use acceptable colour combinations. 

Correct University colour breakdowns. The area is mainly blue which is the right balance.

The correct colour breakdowns. The area is mainly blue which is the right balance. 

Strong white text on a black background ensures a good contrast between the background and the type

Always ensure there is enough contrast between the background and any type. 

Blue text on a white background ensures good contrast between the background and the type

Always ensure there is enough contrast between the background and any type. 

Ensure blue is the predominant colour. Do not use any secondary colours for more than 20% of the design.

Ensure blue is the predominant colour. Do not use any secondary colours for more than 20% of the design. 

Don't

Blue text on a blue gradient background. An example of an unacceptable colour combination.

Don't use unacceptable colour combinations. This can impact on legibility. 

Unacceptable colour combinations - purple blue and orange text on a purple background

Don't use unacceptable colour combinations.

An assortment of colours. Don’t change our colours. Don’t add new colours into our colour blends

Don't change our colours. Don't add new colours into our colour blends.

Don’t use poor contrast tints of the palette colours. White text on a contrast tint produces a bad contrast

Don't use poor contrast tints of the palette colours.

Unapproved colour combinations

Don't use unacceptable colour combinations.

Do not lead with our secondary colours. Keep secondary colour use to 20%.

Do not lead with our secondary colours. Keep secondary colour to 20%. 

 

 

 

Colour contrast checker (digital)

This handy colour contrast grid ensures you're meeting accessibility standards when using colours from our palette together.

University of Nottingham colour contrast grid

 
 
 

External Relations

University of Nottingham
C Floor, Pope Building (Rooms C2-C10)
University Park
Nottingham, NG7 2RD

telephone: +44 (0) 115 951 5151
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