Nottingham University Business School
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Mingyu Yuan


Current Status: Registered
Year of Registration: 2024
Expected Completion Date: /01/2027

Research Topic:
Long-term Relationships with Artificial Companions: Well-being, Self-Disclosure and Trust

Research Details:
This project will explore the relationship between self-disclosure and artificial companions, designing empirical research to identify determinants of customer well-being associated with artificial companions. This project will identify the type of artificial companions and the level of users' self-disclosure when they interact with these artificial companions as important antecedents to development of trust, and would propose a framework that addresses the elements that shape user's emotional support and long-term well-being.

Research Supervisor/s: Amir Homayounfard and Anastasios Pagiaslis

Department: Marketing

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