Patricio Sanchez
Bachelor of Science in Business Administration (Universidad de Talca - Chile) Master of Business Administration - Global Business (University of Dallas - Texas)
Room: B26 (South Building)
Tel: +44 (0) 115 8467751
Email: patricio.sanchez@nottingham.ac.uk
Current Status: Writing up
Year of Registration: 2017
Expected Completion Date: /09/2020
Primary Funding Source:Becas Chile (Conicyt -National Commission for Scientific and Technological Research)
Research Topic:"Dismantling a Culture of Marketization? Functions and effects of discourses of students in a context of tuition fees removal in a highly marketized society"
Research Details:The effects of the changes in Higher Education (HE) by becoming a part-public and an increasingly market-driven sector continues to be a subject of much debate. The purpose of this research is to critically investigate the function and effects of discourses of the student in the context of 'free' higher education in a marketized society when tuition fees in HE are partially removed by a policy change; and by doing so, if this change in policy will eventually encourage a dismantling of a culture of marketization in HE. This research seeks then to explore potential alternative orientations of students in HE (compared to the well-documented orientation of the student as consumer). The overarching RQ for this thesis is What are the discourses surrounding a public policy reform of partial removal of tuition fees? The overarching research question has been deconstructed in three sub questions: 1) What role does the news media play in reframing (recontextualizing) the public policy of "Gratuidad" (Free education in Chile)? 2)How are students discursively represented in news coverage of the policy reform? 3) What are the discourses of university students regarding their higher education experience? To address the aim and objectives of this study, this research has engaged in a Critical Discourse Analysis (CDA) informed by Fairclough's TODA framework (1992, 1993, 2003) of a collection of newspaper articles and set of students' discourses collected from in depth interviews.
Papers Presented:
Sanchez-Campos, P.; Nixon, E.; Nemkova, E. & Winklhofer, H. (2021). "No longer consumers? Students' representations in media when HE becomes free: A Critical Discourse Analysis of a conservative newspaper articles". What does it mean to be a contemporary higher education student? EuroStudents Project International Conference (online) – Surrey, UK
Sanchez-Campos, P.; Nixon, E.; Nemkova, E. & Winklhofer, H. (2020). "A Critical Discourse Analysis of newspaper articles under a reform of tuition fee removal in Chilean Higher Education". Macromarketing Society International Conference (online) – Bogota, Colombia.
Sanchez-Campos, P. (2019). "Undergraduate students' constructions within a new government provision of free Higher Education in Chile". Midlands Regional Doctoral Conference – Birmingham, UK. Best Paper Award – Marketing Track.
Sanchez-Campos, P.; Nixon, E.; Nemkova, E. & Winklhofer, H. (2019). "Dismantling a culture of marketization? Students' discourses and representations within a new government provision of free Higher Education in Chile". Society for Research in Higher Education International Conference – Wales, UK.
Sanchez-Campos, P.; Nixon, E.; Nemkova, E. & Winklhofer, H. (2019). "Dismantling a culture of marketization? Alternative students' orientations within a new government provision of free Higher Education in Chile". Academy of Marketing Doctoral Colloquium – London, UK.
Sanchez-Campos, P.; Nixon, E.; Nemkova, E. & Winklhofer, H. (2019). "Students' orientations in policy documents and newspaper articles under a government provision of free Higher Education in Chile". Macromarketing Society International Conference – Cleveland, USA.
Sanchez-Campos, P. (2013). "Case study: La Polar: Llegar y Robar". North American Case Research Association – NACRA, LatAm Chapter – Sao Paulo, Brazil
Publications:
Sanchez-Campos, P.; Nocetti, V.; Gentile, M. (2010). "Malpo: Building the future". Babson College Business Case Series Ref. 468 -C10. 2) Sanchez-Campos, P.; Rock, J. (2002). "Oportunidades del Mercado Americano para la industria vitivinícola chilena." Revista Panorama Socioeconomico Vol. 24 (1), 12 – 24.
Awards received:
Doctoral Conference Best Paper Award (2019) University of Birmingham, UK. ? Academy of Marketing Doctoral Bursary Award (2018) Academy of Marketing, UK. ? Fulbright Award (Master's degree 2003) USA Department of State – Fulbright Commission
Current Teaching:
Teaching Affiliate Research Methods in Marketing (Convenor: Dr. Nixon); Module Convenor Marketing Management (University of Talca Chile)
Additional Information:
Fellow HE Academy, Project Manager NUBS EQUIS Student Report – 2021 Accreditation Process
Research Supervisor/s: Elizabeth Nixon,
Heidi Winklhofer and Ekaterina Nemkova
Department: Marketing
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