Whether it's internal communication or reaching out to potential clients, getting your digital message right can be tricky.
Our expert team have intensively researched the mechanics of digital communication and can provide you with the insights you need to diagnose and remedy your own digital (mis)communication in the future.
To find our more or to discuss working with us, please get in touch - we'd love to hear from you.
The LiPP team has expertise in researching digital communication in a range of online contexts, such as blogs, company websites, e-forums, Twitter and Facebook.
We use a variety of approaches, from close text analysis to the analysis of large bodies of online texts, using specialised software. We are particularly interested in studying the presentation of professional and corporate online identities and the building and maintenance of virtual communities, as well as online conflict. We have studied the web presence of private, public and third sector businesses and organisations.
Our areas of expertise include:
Centre for Research in Applied LinguisticsThe University of Nottingham
Nottingham, NG7 2RD
telephone:+44 (0) 115 748 6360
fax: +44 (0) 115 951 5924
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