Nottingham University Business School
A male student raising his hand in class

Teaching

In the Department of Marketing, Tourism and Analytics, we know that our students today will be the leaders of tomorrow. Challenged with the growth and success of businesses and organisations and with the potential to have a significant impact on the lives of others, we provide our students with the foundations they need to succeed.

Drawing on our global networks and cutting-edge research, students gain knowledge and insight which spans from the foundations to the forefront of marketing, tourism and analtyics thinking.

Our collaborations with industry ensure our curriculum is relevant and our students engage with real-world challenges and issues. That includes live company-based projects, contemporary case studies and digital skills engage students throughout our courses.

 

Colin Strong

In a world where old certainties are crumbling, we need students who can think as well as do—who can bridge abstract thinking and practical action. The ‘practical theorist’ doesn’t just apply knowledge, but tests it, reshapes it, and makes it fit for a changing world. It’s about navigating complexity and challenging assumptions to create something new.

 


 

Reputation and employability

Students have the opportunity to earn industry-recognised qualifications by Microsoft and SAP through the Digital Centre of Excellence.

Learn more about the Digital Centre of Excellence

Students on our courses also benefit from the reputation and employability of The University of Nottingham. In particular:

  
  • 87% of first degree Business School graduates are in graduate level employment, or further professional/higher education study, within 15 months of graduating (HESA Graduate outcomes 2022) 
  • a dedicated Business School Careers and Employability Team 
Student Fraser Street stood in front of a banner that reads Digital Centre of Excellence.
Digital Centre of Excellence student story - Fraser Street
 

 

Courses

The Marketing, Tourism and Analytics Department offer the following courses:


 

Student case studies

Photo of student Aakash Parameswaran. Aakash has black short curly hair wearing a bright yellow jumper, grey trousers and white trainers, standing on grass in front of white Trent Building at the University Park Campus in Nottingham.
Aakash Parameswaran - MSc Digital Marketing
Photo of student Aiswarya Krishnan. Aiswarya has long black hair, is wearing a red jumper and black trousers and is standing in front of large glass doors below a sign saying 'Enactus'.
Aiswarya Krishnan - MSc Business Analytics
Photo of Clara Benita Jesula Justin Thomas. Clara has long black hair and is wearing a long cream coat and white top, black trousers and white trainers standing on grass in front of the lake at the University Park Campus in Nottingham.
Clara Benita Jesula Justin Thomas - MSc Digital Marketing
 
Photo of Yuma Imamura stood outside in front of the Djanogly Learning Resource Centre on Jubilee Campus.
Yuma Imamura - MSc in International Tourism Management and Marketing
 

 


 

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Nottingham University Business School

Jubilee Campus
Nottingham
NG8 1BB

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