Introduction to Research Methods
Part 1: Introduction Quantitative Analysis (compulsory) Survey design and measurement, Introduction to statistics; hypothesis testing, t-tests, ANOVA, Regression Analysis and Factor Analysis.
Part 2: Introduction Qualitative Analysis (compulsory). This part of the module will be concerned with epistemological issues as well as the collection and analysis of qualitative data.
The module aims to:
- instil familiarity with and understanding of key techniques of quantitative and qualitative analysis
- improve accessibility of research material such as journal articles
- provide basic skills in support of both other modules taught on the MA Programme and dissertation research involving quantitative and qualitative analysis
Choose one from:
Further Qualitative Research Methods
The module covers in depth exploration of qualitative research methodology including methods of collection and analysis of data. To include, for example, qualitative case studies, ethnography, grounded theory and discursive approaches.
The module aims to:
- build upon the teaching of basic qualitative research methods in order to enhance students' understanding of key techniques of qualitative analysis
- provide more advanced skills in support of both other modules taught on the masters programmes and, particularly, dissertation research involving qualitative research
Further Quantitative Research Methods
The module includes matrix algebra, differential calculus, multiple regressions, time series, qualitative response and panel data models.
The modules aims to provide a good training in basic matrix algebra and applied econometrics.
Choose two modules from:
Corporate Financial Strategy
The module covers the traditional content of a Corporate Finance course: Investment, Capital structure, and Divident Decisions From a Shareholder Value Perspective; Capital Market Behaviour (background); Mergers; Real Options.
The module aims to highlight the key aspects of corporate finance and to identify current research issues and approaches.
The module covers the nature of organisational economics- applying economics to understand business organisation: the transaction cost approach; principal-agent models, pre-contractual opportunism, post-contractual opportunism and applications to corporate governance; executive pay; the wage premium; internal job markets; the horizontal boundaries of the firm and the "make versus buy decision"; Economic Foundations of Corporate Governance; and Economic Foundations of Corporate Strategy.
The aim of this module is to introduce key concepts and tools that are used in the economic analysis of organisations. Particular emphasis will be given to the ways in which organisations co-ordinate activities and motivate economic agents. It is intended that the concepts and models covered, including principal-agent models, transaction costs, moral hazard and adverse selection issues, should be particularly useful to students planning careers in finance or consulting.
Managing People and Organisations
Classic management topics and critical reflections on management knowledge: I. People in organisations - theories of motivation and of team development, and their contemporary relevance; II. Organisational processes - theories and models for managing organisational culture, strategic change, across cultures and diversity, and learning and leadership; and, III. Critical perspectives on management knowledge - from disciplinary knowledge to the meaning of work, comparative management and its prospects, and from application of classic theory to emerging dialogues in a global age.
The module aims to:
- introduce key concepts in managing organisations
- investigate how organisations adapt to their environments
- facilitate a critical understanding of the core issues in contemporary organisations
- provide a framework for understanding the systems and management role in organisations, and a guide for exploring management issues in a global context
- develop the ability to diagnose and solve organisational problems
Choose at least three modules from:
Behavioural Economics and Decision Making
The module is split into two parts. The first part focuses upon the methods and models associated with behaviour. These sessions will introduce key concepts in bounded rational behaviour and apply these to specific economics models and financial markets. The second part of the module concentrates on designing your own experiment and interpreting empirical results. You will analyse studies of bounded rational behaviour, labour markets, asset markets, experimental behavioural finance, social dilemmas, preferences, public goods, reciprocity, bargaining and contests.
The module will be interactive, you will undertake experiments and analyse results.
In this module, the aim is to provide students with:
- an understanding of behaviour in an economic context
- an understanding of behavioural methods
- knowledge of theoretical models of behavioural economics
- knowledge of applicable behavioural tools
- the ability to interpret results
- knowledge of how to design an experiment and collect data
Branding and Marketing Communications
Lecture topics to include:
- What is a brand
- The marketing communications industry
- Develop adverts and campaigns
- The media
- Ethics and the regulation of marketing communications
- Measuring and managing brands
- Cognitive theories of marketing communications
- Consumer behaviour and marketing communications
- Practitioner theories of marketing communications
- Social theory of advertising
On completion of this module students will be able to:
- distinguish between branding and other forms of marketing practice
- describe the nature and scope of marketing communications practice and the marketing communications industry
- evaluate theoretical models of branding and marketing communications
- identify ethical, social and political issues in branding marketing communications practice
The module covers the following:
- Perspectives on corporate governance
- Instruments of governance; active shareholders, board of directors, organisational and financial structure, executive remuneration
- The market for corporate control
- Government and governance
- Comparison of national approaches to governance
The module aims to:
- develop an awareness and understanding of the main themes, perspectives and issues in the area of corporate governance
- examine strengths and weaknesses of alternative processes and mechanisms in contributing to robust governance regimes
The module covers:
- strategic analysis
- industry analysis
- creating and sustaining competitive advantage
- strategic decision making
- strategy practice and implementation
- strategy and organisation
- strategic leadership
The module aims to provide an integrated perspective on strategic behaviour and aims to highlight the evolution of strategic thinking over time and how this has affected business over time.
Entrepreneurship and Venture Capital
The module covers the importance of entrepreneurship and venture capital to economic development; the start-up process including the role of the individual entrepreneur, the nature of the entrepreneurial opportunity, and new venture legitimacy- seeking activity; investment in entrepreneurial activity including business angles, buy-outs, investment relationships, and corporate restructuring and; exits from, and longevity of, venture capital and other investments in entrepreneurial activity.
The module aims to:
- provide an understanding of the entrepreneurial process and venture capital, as they relate to start-ups, high growth companies, and established corporations
- consider the role of the individual in the early stages of an entrepreneurial venture
- examine the various mechanisms for financial investment and how they relate to the growth of entrepreneurial ventures and the implications for corporate governance
- examine the consequences of investment for the future of entrepreneurial ventures by exploring exit strategies
The module covers: financial reports, regulation of financial reporting; creative accounting; techniques of accounting analysis; standard setting; relationship to capital; auditing and accounting research.
The module aims to:
- provide a detailed examination of the principles of financial reporting and accounting theory and highlight their links to corporate governance
- introduce techniques of financial appraisal of accounting data
- provide a foundation of knowledge and skills as a basis for further in-depth study of financial modules or the dissertation
This module examines contemporary developments in the theory and practice of international financial management. It includes analysis of foreign exchange markets and international financial markets, including international banking and the Euromarkets. Emphasis is placed on discussion of risk management techniques to protect against both currency and political risks. Both long term international investment and financing decisions and short-term exporting decisions form part of the course.
The module aims to:
- develop an in-depth understanding of international finance and financial markets
- analyse risks that exist in international finance including foreign exchange, foreign trade and investment risks and to select and use appropriate techniques to manage such risks
New Product/Service Development and Management
The ability to develop and manage new product and services is crucial for the long-term survival of the firm and lies at the heart of the marketing concept. This module is designed to develop an appreciation of the latest theory and practice in the management and development of new products and services. This module will explore the strategic role of new product/services in creating a competitive advantage and the associated strategic management decisions.
The importance of understanding the dynamic changing marketing environment and the role of market learning in the development processes will be explored. In addition the uses of traditional and non-traditional market research approaches for identifying customer needs are examined. New product and service development processes will be evaluated. This includes the ideation process, user involvement and role of creativity. Finally the module will focus on launch management and marketing communications.
Innovative products and services are the lifeblood of the organisation in a competitive market place. Therefore, the aims of this module are to:
- understand the role of marketing in the development of innovative new products and services
- understand the strategic and financial importance of new product and services
- investigate traditional and non-traditional market learning/research techniques
- explore sources of new product ideas, concepts and creativity
- explore new product /service development models and practices
Strategic Human Resource Management
The module aims to develop an advanced understanding of human resource management. Core elements of the course include recruitment and selection, training, performance management, job design, work-life balance and health and safety.
The module aims to illustrate the relationship between HRM issues and organisational context; to show how HR decisions relate to organisational strategies.
12,000-15,000 word dissertation on an approved subject relating to the MSc Business and Management.
For more details on our modules, please see the module catalogue.
The modules we offer are inspired by the research interests of our staff and as a result may change for reasons of, for example, research developments or legislation changes. This list is an example of typical modules we offer, not a definitive list.