Duration:1 year full-time
Entry requirements:2.1 (Upper 2nd class hons degree from British University or international equivalent)
Including:Management or business studies with at least one core Marketing module
Other requirements:"For international equivalences, the entry requirements for non-uk countries can be found at: http://www.nottingham.ac.uk/business/msc/admissions.html"
IELTS:7.0 (with no less than 6.0 in any element)
TOEFL IBT:100 (with no less than 20 in speaking and 19 in any other element)
This course is accredited by EQUIS
The MSc Marketing is designed for students with some academic background in Marketing and Management Studies who want to enrich and extend their existing knowledge.
The course allows students to acquire a level of marketing knowledge that can either stimulate a career in marketing or equip them for further academic study (for PhD).
The Marketing Division has a growing reputation for international research excellence and quality teaching (as indicated by the 2008 Financial Times rankings, where the School rates among the top ten ‘best in marketing.’). The programme aims at depth over breadth and includes a significant tutorial element. The modules in the first semester are designed to provide the foundation for critical in-depth examination of marketing principles and research methods; in the second semester the emphasis is on practice. After this students undertake a dissertation. Particular areas of expertise of marketing staff for dissertation supervision include consumption and consumer behaviour, services marketing, international marketing, not for profit marketing, relationship marketing, and marketing strategy.
The Business School is a top 10 UK business school: Finance, Accounting and Management ranks sixth in the 2009 Independent Good University Guide
Our Postgraduate Careers Service places third in the UK for career placement success
We regularly review and update our MSc programmes to ensure that their content is relevant to the changing global business environment
The modules in the first semester of this course provide the foundation for a more detailed examination of marketing principles and practice in the second semester, as well as helping you to analyse existing research in the discipline.
Over the summer period towards the end of the course, you will undertake a 60 credit supervised 20,000 word dissertation on a subject of your choice relating to Marketing; you may have the opportunity to carry this out in collaboration with an external organisation.
The supervised dissertation allows you to develop your own independent research using concepts and techniques from the theoretical and methodological modules.
The MSc Marketing is taught on a full-time basis over one year.
During this time, you must accumulate 180 credits to qualify for the award of MSc.
120 credits come from modules taught and examined during two 15-week semesters.
Each taught module typically consists of 10, two or three hour sessions. Assessment is a combination of individual essay or group project and written examination.
The remaining 60 credits of this course are allocated to an independent dissertation, which is completed over the summer period for submission in September.
You will study the following core modules in order to develop your knowledge and skills relating to Marketing:
Introduction to Research Methods
Product Market Strategies
Further Qualitative Research Methods
Further Quantitative Research Methods
At least one from:
Management Information Systems
New Product/Service Development and Management
Please note that all module details are subject to change.
For more details on our modules, please see the Module Catalogue.
The Business School is offering two full tuition fee scholarships for the following full-time MSc programmes:
MSc Corporate Strategy and Governance
MSc Industrial Economics, Innovation and Policy
MSc Risk Management
The Business School is also offering four half-tuition fee scholarships for any of the full-time MSc programmes. Home and EU students will be considered for the above scholarships.
To be eligible to apply for the above scholarships, you must have;
been offered a place on one of the relevant MSc programmes (as specified)
paid the £1,000 deposit
applied for the scholarship by 22 June 2012 - to request the scholarship application form, please contact Wendy.Bull@nottingham.ac.uk
Further information on funding opportunities is available on the Graduate School funding pages.
Opportunities for funding may be available to overseas students through the International Office at The University of Nottingham.
Postgraduate Careers Service
As a postgraduate student at Nottingham University Business School you will have access to our specialist in-house Postgraduate Careers Service to help you develop your career management skills and explore your career options. Through a combination of your academic studies and the careers support on offer you will be in an excellent position to enhance your career prospects.
MSc Marketing graduates have entered career areas such as Account Management, Business Development, Communication Planning, Corporate Marketing, Management Consultancy, Media Marketing, Public Relations and Sales Management. Some graduates have also gone into self-employment.