The compulsory modules for this course have included:
Department of Cultural, Media and Visual Studies
This core module aims to outline the specific characteristics of the cultural industries and the main dynamics which shape the operations of those industries. Students will be introduced to key critical perspectives on the cultural industries and across the teaching programme a range of thematic and critical issues will be addressed: the processes of cultural production; distinctions between cultural industries and ‘creative industries’; the concept of ‘cultural economy’; matters of industry structure and cultural markets; the specificities of cultural work and the challenges confronting employment in the cultural industries; the role and importance of intellectual property rights in the cultural industries; and the impacts of digitalization and globalization. These concerns will be addressed in general terms but will also be explored with particular reference to the cultural industries in the UK including case studies of selected industries.
This module equips students with the most appropriate theoretical and analytical tools (from the disciplines of Cultural Studies, Sociology of Culture and Public Policy), with which to critically address questions relating to key cultural policy issues and current cultural policy debates. By engaging with cutting-edge research, primary sources of evidence and contempory examples, the students will reflect on the relationship between theory and practice, and will apply theories and analytical frameworks to specific case studies and projects.
Particular reference will be made to:
- Rationales for government intervention in the cultural sphere.
- Objectives and instruments of cultural policy-making.
- Issues of access and participation.
- Issues of ownership.
- Criteria for decision-making.
- Scope of cultural policy-making.
- Methods and sources available for mapping, studying and evaluating cultural policies.
Media and Cultural Industries Practices
The media, cultural and creative industries are composed of a broad range of sectors and offer a huge variety of areas of practice and future research and/or employment opportunities. However, these sectors often lack established entry routes and clear career paths, have distinctive and specific labour processes, and complex, dynamic sets of issues and challenges that can be difficult to navigate.
This module addresses this knowledge gap by providing students with i) the ability to investigate and analyse the contemporary media and cultural industries and ii) the opportunity for independent, detailed investigation of specific sectors and areas of practice. It provides students with skills and knowledges that will enhance their employability, and scaffold their learning towards future advanced research and enquiry.
Typical areas of focus include, but are not limited to, PR and advertising, tourism and heritage culture, film and television, visual arts, performing arts, craft cultures, music, publishing, video games, journalism, social and digital media. Key issues and debates include workforce diversity, inequality, precarity and internship culture, skills and education, digitisation, conglomeration, global integration, platformification.'
The course will introduce students to the latest thinking in the areas of creativity, the creative process, knowledge management practices and the nature of entrepreneurship. Having established the vital link between creativity, entrepreneurship, innovation and value creation, the course uses directed reading, case study exercises, reflective blog writing and group-based creative problem solving to illustrate entrepreneurial creativity in practice. Students will be introduced to a variety of creative problem solving techniques and learn how to apply these techniques in the context of the development, evaluation, and application of ideas and concepts with commercial potential. The course culminates in students pitching their identified entrepreneurial opportunity to peers and real world entrepreneurs.
Launching New Ventures
Launching New Ventures will introduce students to the more practical elements of innovation and enterprise activity across multiple contexts, including not just new venture creation but corporate and social entrepreneurship as well. Whereas Entrepreneurship and Creativity focuses on idea generation and entrepreneurial theory, Launching New Ventures will prepare students to recognise opportunities, and to implement innovation and enterprising ideas. The ability to make informed and timely decisions will be an important aspect of this, and the module will use a start-up business simulation to encourage this.
Leading Entrepreneurial Growth
The module combines practical and theoretical perspectives on the process of leading an entrepreneurial firm, managing growth, and developing a strategic plan. Leading entrepreneurial growth will develop your capacity to evaluate multiple strategic options under conditions of uncertainty. Using multiple frameworks and concepts you will construct a strategic growth plan. The module also provides insights into personal dimensions of leading entrepreneurial growth strategies across multiple types of organisations including start-ups, family owned firms, corporations and non-profits. For more details on our modules, please see the module catalogue.
Cultural Industries and Entrepreneurship Research Project
For the research project, students take an existing - or create a new - company, organization or charity operating in one of the cultural industries. This company/organization can be in the profit or not-for-profit sectors. Working with the chosen example, the project involves the preparation of a written report discussing how the company/organization could develop new business opportunities and/or solve a specific problem or problems which it confronts. A project supervisor will be allocated by the end of February, at which point a focus for the research should be firmly established. Writing up of the research project will commence in June, after the end of Examination period. The student(s) should manage all aspects of the project, arranging meetings with the supervisor, as required.
Note: Students may opt to take R94DIS Cultures, Languages and Area Studies Dissertation instead of V94CSP Entrepreneurship Research Project on agreement with the Programme Leader.
The modules we offer are inspired by the research interests of our staff and as a result may change for reasons of, for example, research developments or legislation changes. This list is an example of typical modules we offer, not a definitive list.