The Hundred Content Days

Case study

Ahead of The Hundred, ECB needed a multi-purpose venue to host their player content days to capture engaging and authentic content that could be used across a number of high profile media channels.

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The Hundred content days at David Ross Sports Village

The Hundred at UoN Sport

In June 2022, University of Nottingham Sport hosted The Hundred at David Ross Sports Village for their player content days. We welcomed players from all of the men's and women's teams to our facilities and provided a friendly and professional environment to capture engaging content.

Our facilities at David Ross Sports Village were transformed into a series of dedicated studio spaces to help tell the stories of the teams competing, and allow ECB the space to create fun and captivating content ahead of the summer competition.

The Hundred content days at David Ross Sports Village
The Hundred content days at David Ross Sports Village

A bespoke venue

The media content captured across the three days was used on ECB, Sky Sports and BBC media channels to build excitement ahead of the hugely popular The Hundred competition.

The content shot at David Ross Sports Village was also used throughout the competition on social media, television and the big screens at the competition venues to enhance the spectator experience.

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